Curating a Creative Life as a Storyteller, Scientist, and Business Leader
Really proud to be a finalist for the Public Voices Fellowship on the Climate Crisis with The OpEd Project at the Yale Program on Climate Change Communication. They had 445 applications this year and though I didn’t get one of the 20 fellowship slots, as a finalist I will have some incredible opportunities this coming year to sharpen and hone my climate change storytelling. Please join me in congratulating this year’s fellows.
Over the weekend, I read a disturbing article that quoted a potential presidential candidate who wrote, “We will keep fighting until we put a stop to ESG once and for all!”
ESG stands for Environmental, Social, and Governance and is a set of investment standards for a company’s behaviors. In other words, it’s a set of standards that takes more than profit into account. It was coined by the United Nations in 2005. Originially, the acronym was GES because they believed Governance was the most important of the three. They weren’t wrong then. They aren’t wrong now. They just didn’t know at the time the dire state of our environment in 2023.
The quote above is so incredibly dangerous because if the United States completely gives up on the environment now, catastrophe is certain. Even if we went to net zero today, there’s still no way to keep global warming below 2 degrees Celsius. Above 2 degrees, we will see more intensified storms, extreme heatwaves, dangerous flooding, drought, and fire conditions, crop failures, sea level rise, deathly disease increases, and massive loss of biodiversity in flora and fauna.
To be fair, many parts of the world are already seeing impacts. Whole towns such as Newtok, Alaska moved to avoid climate impacts. Tuvalu, the Pacific island country of 12,000 people halfway between Hawaii and Australia, announced at COP27 its plans to become the world’s first digital country in hopes to preserve its history and heritage. 40% of its capital district is underwater during high tide. Eventually, it will be completely lost to rising seas. The Colorado River, Lake Mead, the Great Salt Lake, and the Mississippi River are rapidly shrinking.
But, climate has always changed. It’s changed many times before in the history of the planet. So why does this chapter of climate change matter? The last time CO2 was as high as it is now was 3 million years ago. Modern humans didn’t exist then. The rapid rate change of CO2 we’ve seen in the last 100 years because of human activity, particularly the burning of fossil fuels, has never happened before in the history of the planet. And it’s that rate that is the key point.
Yes, the planet can adjust to changes. But it can’t adjust this much this quickly. If you lost $1 a month in income, you could adjust and manage for a certain amount of time. If you lost $100 a month, that would require a much bigger adjustment in your budget. If you lost $1000 a month, that would require an enormous adjustment and you may find yourself in serious trouble with basic needs because of that rate of change. The planet is under this same type of pressure.
So why bother doing anything? If we’re on the deck of the climate Titanic, should we just play on? No. Not by a long shot. For every fraction of a degree we can curtail warming, we will see impacts lessened, human lives saved, and species protected from extinction. It’s going to be a difficult ride toward a fully sustainable world, and if we commit to protecting each other, we will eventually get there. It will be painful, expensive, and massively inconvenient to say the least, but not impossible for humans to survive. But life will look different, very different, for centuries.
None of us will be here to see a fully sustainable world, but we all have a responsibility to future generations. Consider how much better off we’d be today if 100 years ago strong governance cared about the environment as much as they cared about money during the Industrial Revolution. Our world would be healthier, cleaner, happier, and more peaceful. It could be that way for future generations if we, and our governments, do the difficult work now of restoring and regenerating the health of our planet. That could be our legacy. We could be known as the generation who saved human life, and the lives of the species with whom we share this planet. Imagine that. That’s our collective goal.
No matter on which side of the aisle you sit, can we all agree that health and happiness are what we all want? Don’t we want clean air, water, and soil? Plentiful healthy food and fresh water? Can we start to talk about ESG not as this divisive, political policy as framed in the quote above but as a means of kindness, care, and concern for all? If that’s woke, then please let’s not allow ourselves to turn a blind eye and go back to sleep. Our survival depends upon our eyes and hearts being wide open.
1/3 of the global population plays video games. With engaging climate change storylines and content, video games have the potential to create billions of new climate advocates to protect the health of the natural world, and by extension the health of all beings including us. This is the topic of my first two academic papers at University of Cambridge. I got my mark and feedback on my first paper and my graders were very complimentary saying the paper was of professional quality and has a strong literature review and purposeful recommendations for the company to use going forward. They also liked the persuasive case I made for the value of hope and joy in climate activism.
This is the first time I’ve ever written a paper in this style of academic writing. My topic was unusual for them. I brought my heart and personality into the style and structure of the paper. They said that’s also an unusual choice for academic writing but it works. I wrote the paper I was passionate about creating, and I’m proud of it. I learned a lot in this process that I will use throughout the rest of my graduate degree program and in my career going forward.
A huge thank you to my friend, Jennifer Estaris, and the entire team at ustwo games for inviting me to be a part of this gorgeous video game project that brings me so much joy and hope, and has taught me so much. Thanks also to everyone who cheered me on as I spent more hours on this paper than I’ve ever spent on any one academic assignment.
Now I’m drafting the action plan for my next assignment and preparing for my next workshop in Cambridge in March. I can’t wait to be back together with my cohort in that magical place. On to the next tranche of this adventure with a grateful and open heart and mind…
Climate change impacts are hitting Florida hard right now in the midst of an out of season hurricane. Most of my immediate family lives in Central Florida. My sister messaged me this morning. The coast is a mess—houses washed away and no beach to speak of. Even Orlando, smack in the middle of the state, is in shambles.
Working on climate change issues is necessary and vital to so many all over the world. That fact is motivates me every single day.
A sobering truth: even if we went to net zero across the globe today, there will still be dire impacts over the next few decades because so much damage has already been done. We have to change how we live now and build mitigation plans at the same time. It’s expensive but it’s the only way to secure any kind of healthy future.
Another sobering truth: we need to start relocating people in the United States. It’s tragic and heartbreaking to say that. No one wants to leave their home. The Florida coast is a gorgeous, precious place. Sadly, because we’ve stuck our heads in the sand on climate change and allowed the profits of big oil to persist and grow exponentially, we have no other choice now.
It will only get worse from here over the next few decades. Building on the Florida coast is no longer viable. Living on the coast of Florida is no longer viable either. The longer we wait to relocate people, the worse it will get. It’s a brutal policy and will be wildly unpopular but the time for retreat has arrived.
If you get to the end of this story, I’ve got a secret to share with you. The upper left picture is me exactly two years ago right before I had a bilateral mastectomy and reconstructive surgery for early-stage breast cancer. My “Good Trouble” photo. The lower left is me the next morning at sunrise. My “I Survived” photo. The right is my official matriculation photo from the University of Cambridge taken last month as I began my graduate studies there in sustainability leadership. My “A Dream Deferred, but Not Denied” photo.
I have so much empathy for the woman on the left. It was the first time in my life I’d ever been admitted to a hospital and the first time I’d ever had surgery. I was terrified and also determined to be brave and evict cancer from my body.
With surgery I placed my life in someone else’s hands. I told Brian, my therapist, a few days before that I was terrified of surgery because there was no way for me to product manage the operation. He listened patiently, as always, and said, “Honey, you’re talented but even you can’t give yourself surgery. You have to trust someone else. The only way to conquer fear is to run right at it.”
It was a 5-hour tag-teamed procedure to remove all my breast tissue and 37 lymph nodes, and place chest expanders under my chest muscle. 14 months of constant pain later, they were swapped for much comfier implants. I smiled through the prep, thanking the nurses who helped me, determined not to crack.
Before entering the surgical suite that looked like a NASA space station, Dr. Schnabel, my breast surgeon, and Dr. Cohen, my plastic surgeon, visited with me. Dr. Schnabel looked me in the eye and said, “Sweetie, you’ve been stoic through this. It’s okay to have a moment. Then we go into battle.” Good trouble. I wanted to be as brave as John Lewis whom Audrey, my friend Stephanie’s daughter, painted onto my mask. That photo is the last day I had any cancer in my body.
I decided to walk into the surgical suite on my own two feet, even if my only armor was my surgical gown. I was scared and I ran right at it. This was going to be the last day that I had any cancer in my body. My last thought before closing my eyes was I hoped I lived to see the sunrise the next morning.
I have no memory of the surgery. I closed my eyes at NASA and woke up in the cloud of the recovery room. I was told they’d given me just a touch too much fentanyl and my blood pressure took a nosedive. I thought this was hilarious and laughed hysterically. Then I asked for some apple juice. Ah, narcotics.
I was in recovery for a long time and wasn’t admitted to a regular room until the wee hours of the morning. My dear recovery nurse, Esther, ran all over the hospital trying to find me a fresh turkey sandwich. I hadn’t eaten solid food in 24 hours and that plain turkey sandwich was one of the best things I’d ever eaten.
I told her my wish to see the sunrise and she was determined to make it a reality. I watched Harry Potter and munched on my turkey sandwich until daybreak. Maybe it was the drugs but I did feel like a witch with magical powers, as bandaged and bruised as I was.
Esther came back as soon as the sun started to come up. She helped me walk to a corner room where I could see the east river and the first rays of light illuminate my beautiful city. She left me alone to have my moment. I survived.
Back in my room, Dr. Schnabel and Dr. Cohen visited me. When I saw Dr. Schnabel, I cried for the first time. Again she looked me in the eye, two warriors on the other side of this one battle in a series of many more to come in this war. “Sweetie, it won’t always feel like this. You’re going to get to the other side. There’s a whole team of people focused on getting you there.”
I thanked her for saving my life, and she said, “I’m just part of the team. Team Christa.”
A few hours later my friend, Marita, picked me up at the hospital to take me home to where my sister who was graciously waiting for me with my dog, Phin. I had a giant bag of meds and surgical drains hanging out of my body. “How do you feel?” Marita asked once we got into her car. “I lived,” I said. “You did,” she said. “And you will.”
Fast-forward two years after climbing mountain after difficult mountain. That war on cancer was more epic than I ever imagined it would be. I nearly died, twice, from a severe and rare chemo allergy that shut down my lungs. I lost my long wavy hair to chemo and regrew 1940s ringlets. I was badly burned by radiation and completely healed. Now I’ve got new hard-earned boobs the same size as my OG boobs. That day in surgery was the last day there was ever any sign of cancer in my body—two years clear. Dr. Schnabel was right. I did get to the other side and I don’t feel the way I did before my surgery. This journey made me fearless.
When I was first diagnosed, I was just about to hit submit on my graduate school applications for Cambridge and Oxford. Then cancer struck and I had to put those applications away, afraid I may never get to submit them. I would sit in the chemo suite and dream about those far off places, dream that someday I would swap my surgical gown for an academic robe.
In September 2022, that dream happened. I took the train from platform 9 at King’s Cross to Cambridge, my own version of the Hogwarts Express just ¾ of a platform off. I thought about how I had watched Harry Potter’s train chug along on my TV screen in my hospital room two years before.
When I arrived at Cambridge, I dragged by very large bag that felt like a trunk onto the platform. I had myself a good cry in that train station. Here it was—my dream deferred, but not denied.
At my recent appoint to get the all-clear and graduate to annual checkups rather than 6 month checkups, Dr. Schnabel called my healing and this new academic chapter of my life a triumph. The dream became a reality, and I’m beyond grateful to everyone who helped me get here.
I’ll never get back the life I had before the photos on the left, before cancer and COVID. I mourn the loss of that life. I miss it. But in exchange, I got something better. Environmental pollution was one of the main contributors to my cancer. Now I’m healed and dedicated to healing the planet.
Now for that secret I promised you at the start of this story. Along the way on this painful and difficult journey, I learned the secret of life. It’s love.
To love fiercely and be loved that way in return. To love whom we spend time with, the place we live, and the work we do. To love the planet that gives us everything and asks in return only to persist and continue giving to all of us. To love this life so much that our heart swells with gratitude for every day we’re given, the good and the bad, the ugly and the beautiful. To love and honor your time, and the time of others. That’s it. That’s the secret, and it will transform us and our planet for the better.
Get into good trouble; the planet is counting on us. Survive, and then share your story because your story’s going to save someone else. Even if you have to put some dreams on hold right now, you can still make them happen bit by bit and they’ll be sweeter when you do get there.
Love, this and every moment. That’s the only secret there is, and the only work we really have to do.
Last week I went to a talk by Dr. Diana Beresford-Kroeger, a botanist and medical biochemist. She’s also the author of one of my favorite books, To Speak for the Trees: My Life’s Journey from Ancient Celtic Wisdom to a Healing Vision of the Forest. She was speaking at the New York Times event titled How Can Art and Technology Help Us Tackle the Climate Crisis? You can watch it on YouTube and Dr. Beresford-Kroeger’s talk is from 1:55:35 — 2:30:38.
How forest bathing reduces cancer risk
In her talk and her book she advocates for 15 minutes of month forest bathing, particularly near evergreen trees, as a way to reduce cancer risk. As a cancer survivor, I do everything I can to prevent recurrence. Sadly, there’s a lot of nonsense out there and plenty of products that claim to prevent cancer. Most of it is just slick marketing taking advantage of people through scare tactics. But does this recommendation from Dr. Beresford-Kroeger have scientific research to back up the claim? Can 15 minutes a month with trees really help us reduce the risk of cancer? It does and it can.
Numerous scientific studies (here, here, and here to call out just a few) have found that the biochemicals in our immune systems (collectively referred to as Natural Killer (NK) cells such as lymphocytes) are strengthened with even brief 15- to 20-minute visits to wooded areas and the effects can last more than 30 days. These research findings support Dr. Beresford-Kroeger’s recommendation and the ancient wisdom she’s studied and accumulated her entire life.
Combining indigenous knowledge with modern medicine for optimal health
Now, does this mean we can substitute forest visits for regular checkups and exams with our doctors or forgo medical treatments if we are diagnosed with cancer? No, I would not recommend that course of action. Modern medicine found and treated my cancer, and I’m forever grateful for the care I received at NYU. But did I also benefit from good nutrition, exercise, my time in nature, and my determination to find joy every day to keep up my spirits during the darkest days of my life? Yes, I did.
Preventing and fighting cancer requires a multi-pronged approach. We can benefit from ancient wisdom and modern technology. I used both to keep myself healthy before, during, and after treatment. I’ll use both for the rest of my life that I’m so fortunate to have.
Why I still got cancer even though I live a healthy lifestyle
Now, you might be thinking, “Well, Christa, you go to Central Park every day and you still got cancer. So how do you explain that?”
Yes, that’s true. I did get cancer even though I have no genetic predisposition to any kind of cancer, I eat a healthy plant-based diet, I exercise regularly, I’m a healthy weight, I control my stress levels, I spend a lot of time outside in nature, and I see my doctors regularly. Cancer is a sneaky set of diseases. It wears a lot of costumes and disguises in its attempts to thwart our immune system. Even in the best of circumstances, a cell can get past our immune system, not because we’re weak but because cancer is such a deft and relentless shape-shifter. All it takes is one microscopic cell.
The Hudson Valley is a cancer hotspot
We also live in an increasingly toxic world, which can wear us down without our awareness. I grew up on an apple orchard in the Hudson Valley of New York State in the 1980s and 1990s. Sounds bucolic, right? In many ways it was.
But what you may not know is during that time the rampant use of chemical pesticides was practiced all over that area. I have vivid memories of bright red tankers full of pesticides being sprayed in the air on neighboring orchards for months on end to keep the apples pest-free. Those farmers didn’t realize their sprays were poisoning our food, air, soil, and water.
At the same time, General Electric (GE) dumped 1.3 million pounds of polychlorinated biphenyls (PCBs) into the Hudson River from its capacitor manufacturing plants in Hudson Falls and Fort Edward, New York. Though they ended that practice in the last 1970s, the PCBs remain in the river sediment to this day. PCBs are known carcinogens (meaning they cause cancer).
These practices of farmers and GE have partially caused the Hudson Valley to become a cancer hotspot. My family had well water. The toxic chemicals from the pesticides and GE’s practices seeped into the water table, not to mention were directly linked to our food and air. The truth is we can do everything right as individuals but collectively, the practices of others can harm us and we are powerless to avoid the impacts once they’ve happened.
Though it’s difficult to prove, my cancer was likely caused, at least in part, by environmental pollution I was exposed to as a child. As the New York Department of Health explains, “Cancers develop slowly in people. They usually appear five to 40 years after exposure to a cancer causing agent. This is called the latency period. This is one of the reasons it is difficult to determine what causes cancer in humans. Also, many people move during this period of time, making it hard to link exposure to a cancer causing agent to where a person lives.”
So, yes, I live a healthy lifestyle and yes, I still got cancer. But as my doctors always point out, because I was so healthy when I was diagnosed, I was able to withstand intense surgeries and treatments, and emerge on the other side healthier than ever. The combination of my good health, modern medicine, and indigenous knowledge saved me.
Fighting climate change is another way to fight cancer
Preserving and expanding natural areas and mitigating the impacts of climate change is another important piece of the puzzle to maintain our health. Said another way, our best defense is a good offense. We need to have nature on our side to maintain our environments, and that means we must care for natural and wild areas.
This is why I advocate for the planting, maintenance, enhanced access, and expansion of forested areas, particularly in cities like New York where I now live and where trees are necessary for our health and wellbeing. Trees save and enhance our lives in so many ways by cleaning our air and water, lowering our stress levels, and enhancing our immune systems.
My forest bathing practice in Central Park
I’m fortunate to live near one of New York’s City’s green gems, Central Park. Forest bathing doesn’t mean you need to retreat to the far corners of the wilderness (though if you can, I recommend that kind of trip as well). Urban forest bathing once a month (or more) is highly effective, easy to do, and accessible.
On a sunny Saturday, I went to Central Park with my dog, Phineas. For 15 minutes, we sat near a majestic Blue Atlas Cedar (Cedrus atlantica glauca) that stands near the Reservoir. The effects for both of us were palpable. Phin closed his eyes and went to sleep as I soaked up the sun and clean air, all the time quietly expressing my gratitude to this tree.
When we got up to go home, I bowed to the tree in reverence for what this beautiful being had freely given me. “I’ll see you again soon,” I whispered.
I left with my heart and lungs full with all good things, thankful for what nature offers us if only we will take the time to accept her gifts and wisdom. When we take care of nature, nature can then take care of us. Go sit near a tree for 15 minutes once a month. You’ll be better for it.
(Below are a few photos of me and my dog, Phineas, on our most recent forest bathing trip to Central Park).
We hear a lot about climate change and how devastating the impacts will be if we do nothing. To save the planet is the reason I decided to go back to graduate school at University of Cambridge in Sustainability Leadership and pivot my career to focus on this cause. But what does a lack of climate action mean specifically, decade by decade? What happens to the planet, and to us, if we stay on our current trajectory? And just as importantly, where do we go if we have an idea for climate action?
The World Economic Forum (WEF) has a 2-minute video outlining some of the specific impacts of continued climate change on our current path starting in the year 2030 and going through 2100. The impacts are sobering, backed up by scientific research referenced in the video, and outlined in the list below.
But all isn’t lost. We do have a short period of time right now to make massive changes to save the planet, the species with whom we share it, and create 395 million jobs with the transition to a nature-positive economy. Said another way, biomimicry and creating our built environment, products, and services based on nature’s design principles is the answer—we must transition to a nature-positive economy and society.
And if have an idea for climate action, WEF wants you to share that idea and get involved through their free online community portal called UpLink where you’ll find hope, information, data, and updates on climate action projects that are underway right now.
What does the world look like in the coming decades if we don’t take climate action. Here’s a sampling of that future:
The 2030s:
The 2040s:
The 2050s:
2100 and beyond:
This is a terrifying, painful future and it’s only a few years away right now. But again, we know what we need to do—create our built environments, products, and services to mimic those of the natural world. Biomimicry can save us and the natural world. This means we must:
None of this will be easy but the choice is truly one of life—ours and all the other species who are counting on us to change our ways and clean up how we live on this planet—or death. Either we choose to make these difficult choices now in our companies and governments, or we are forced to make them later when it may be too late. To learn more and get involved, please visit UpLink: https://uplink.weforum.org/uplink/s/. We have no time to waste and the planet needs all of us to take action.
“If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.” ~ Antoine de Saint Exupéry, author of The Little Prince (among many others)
Today I want to talk to you about how storytelling has a vital role to play in saving the planet. Over the past few weeks, I’ve been consumed with getting ready to start my new graduate program in Sustainability Leadership at University of Cambridge. I’ve completed my first set of assignments and the first (very long!) reading list. I’ve read well over a thousand pages of documents, reports, data collections, and science journal articles. I have 10 new books on my to-be-read list, many relating to the connections between the economy, nature, and societal structure. It will come as no surprise that much of it is bleak, and there is some hope sprinkled in here and there.
Here’s what I didn’t find on a single page I read: what will our world look, feel, sound, smell, and taste like when humans learn how to live on this planet in a sustainable way?
The science matters. We have to have the reporting and data to show what’s happening in real-time right now, and explain what can happen if we don’t turn things around and fast. We need the urgency provided by the dire warnings. The doomsday scenarios are true possibilities and we’re on a collision course with them.
We also have to give people hope by explaining all we stand to gain if we change our ways, systems, governments, businesses, cities, economies, and — here’s the kicker — our values.
For decades we’ve been obsessed with efficiency and convenience, and in the process have caused a massive number of extinctions and destroyed priceless ecosystems that we’ll never see again. We stand to lose much more if we don’t realize we must value nature because nature underpins every aspect of our lives and livelihoods.
We have no future without nature and we need to wake up to that reality.
I’ve been thinking a lot about what it would take to give people an experience of what a truly sustainable world will be like. How can we make it an experience that sticks with people long after the experience is over, motivates them to make changes in their lives, and causes them to demand change from the businesses they patronize and the governments of which they’re citizens?
How can we, in the words of Antoine de Saint Exupéry, make them long for the healthy, thriving, clean sea, literally and figuratively?
I’ve been immensely inspired by the immersive exhibits that are all the rage right now — Van Gogh: The Immersive Experience and Imagine Picasso are two examples of the tech-centric, projection-based exhibits that are everywhere. In February, The New Yorker wrote a long, exceptional piece on this trend. For many years, I’ve been a fan of immersive theater like the wildly popular Sleep No More that’s a bit like Clue meets haunted house meets Eyes Wide Shut, complete with masks for all guests so you feel like you’re at a costume party. Since I was a child, I’ve loved choose-your-own-adventure stories. And let’s be honest; I still love choose-your-own-adventure stories.
So here’s my proposal — what if we take the:
to not tell, not show, but allow people to experience how climate change will look, sound, smell, taste, and feel if we continue on our current trajectory and if we make the needed, massive changes to save the planet, save ourselves, and save all the species who call Earth home? There would then we an online component that would connect people to one another and provide support for making the changes we need and charting collective and individual progress because as we know, what gets measured gets done.
Would that be a way to use multi-sensory storytelling as a tool to motivate people, open their hearts and minds, and give us a fighting chance at building a sustainable society together? If executed flawlessly and meaningfully with heart, I think this might be part of the solution we need that doesn’t yet exist. What do you think?
When people ask me, “what do you do?” my response is always, “have you got a minute?” If they say yes, I say, “I’m a digital product developer / business leader / journalist / author / biomimicry scientist / public historian / tour guide, and I kicked cancer’s ass during a pandemic. Now I’m bundling up all of that experience together to fight climate change and protect the planet. Do you have any questions?”
Some of the most important research on climate change has yet to be done: What happens in a worst-case scenario? This week, an international team of scientists led by the University of Cambridge (where I will start my graduate studies in Sustainability Leadership in September) published a paper about the urgent need to do this work. As I read the piece and considered my experience, I realized my life and career have primed me to be a part of this endeavor.
Cancer during COVID-19
At the height of the COVID-19 pandemic I was diagnosed with early stage breast cancer. You think taking precautions to protect yourself and others from COVID is inconvenient? You think changing your lifestyle so we curb climate change in inconvenient? Trying getting cancer. Now that’s inconvenient.
Cancer upends every facet of life to battle it. And even if you do everything right, there’s no guarantee you’ll be cancer-free. Having to face that demon and my own mortality (several times thanks to a life-threatening chemo allergy I had and never knew about) changed me. Then to find out that my cancer had a strong environmental component added insult to injury. It also lit a fire under me to change my life and dedicate my career to healing this injured planet.
Nothing teaches you how to live like having your life on the line. I wouldn’t wish it on anyone. Since I had to go through it, and have emerged on the other side cancer-free, I’m determined to use what I learned to help make this world a better place for all beings.
Hope for the best; expect the worst
I’ve lived my entire life by this philosophy. At times, it’s exhausting but the tremendous upside is that I’m often prepared and rarely surprised. This thinking gave me a stiff upper lip as I’m not someone who runs from conflict or difficulty. I’m incapable of deluding myself or anyone else with any kind of pollyanna scenarios. Just give me the facts. Tell me what I could be up against and I’ll take it from there. I’ve mastered pro-con list making and I love a good SWOT analysis. Difficulty doesn’t depress me. I can sit with suffering and not be consumed by it. I’m not afraid of the future; I’m here to shape it.
Product development
All product development, regardless of the product, service, or system being built is anchored in two principles: what problem are you trying to solve and who are you trying to solve it for? I don’t fall in love with anything I build or any idea I have. A long time ago, I fell in love with serving others and making the world a better place. My ego and my fear of rejection hover near zero. Being a product developer requires me to be measured and methodical, to care about the grand vision and every tiny detail. Strategy and tactics are two sides of the same coin and they serve each other. I like both of them equally.
Business and leadership
I’d love to tell you that well-meaning governments, NGOs, and nonprofits are going to save the planet and humankind from destruction. They aren’t because they aren’t the problem. Business, and how we conduct business, is the problem. Because business is the problem it’s also the solution.
Business is responsible for climate change because of the way it operates. Change the operations and you see progress toward solving the challenge. It’s not easy work. There are a lot of stakeholders with conflicting interests and priorities. Then you add the whammy of many people in the world being down on business and capitalism, and rightly so. Given all that, it’s easy to see why some businesses toss up their hands with a “I can’t do anything right so I’m just going to soldier on as I always have.”
Except they can’t. Business and businesses will have to change and evolve. It’s not a choice anymore. Destroy the planet and every business, every person perishes. So business colleagues: buck up, roll up those sleeves, humble yourself, and get to work to make your business sustainable. I’ll be in the trenches with you and I’ll help you.
Scientific studies in biomimicry and sustainability
Biomimicry begins and ends with the mindset of looking at a problem and asking, “how would nature solve this?” It’s a fascinating, hopeful, and wonderful way to live and work. I feel fortunate to be a biomimicry scientist. I’m excited to begin my studies at Cambridge to extend my work in biomimicry and business through sustainability leadership and bring them together to build a better world.
Digital media
I’m often asked, “do you make your whole living in biomimicry?” No. I don’t. I have an MBA from the Darden School at the University of Virginia and I’ve worked for years to become a storyteller in a variety of mediums. I make the majority of my income working as a product developer for a media company and from my writing. I also produce and host a podcast about joy called JoyProject, used to manage Broadway shows and national theater tours, and hope to get back to producing and hosting storytelling shows, in-person and on screens large and small.
Science is what I do because I love it and it’s a force for good in the world. With my studies at Cambridge, I’m hoping to work with energy companies to end the production of fossil fuels. You can read more about my career plans here.
Being a journalist and a fantasy and science fiction author
Writers make stuff up and write it down. We love playing out scenarios and asking questions like, “What if…?”, “And then what happened?”, and “How did we end up here?”. We research. We interview people. We observe. We dig through historical documents and archives. We create characters and we put them into impossible situations. This is the kind of thinking and acumen the climate change movement needs.
Public historian and tour guide
Science was my first love. History was my second. I was a history and economics major in college at the University of Pennsylvania. I majored in history because everything has a history. It felt to me like I could do anything if I was a historian. I can happily spend countless hours reading and uncovering history, talking to people about history, showing people history, and imagining what once was, why it impacts what is, and how it will shape what’s yet to be.
I’ve never been a person who easily fit into a box of any kind. I had no interest in that. When I was interviewing for my first job out of business school, a man interviewing me commented that my resume looked like I had done a lot of exploring. He didn’t mean this as a compliment; he was criticizing me because he thought I lacked focus. I didn’t. My focus just happened to be on anything and everything that interested me, and a lot interests me.
I got the job, but that guy who called me an explorer was never approved of me. That’s okay. He just couldn’t see what I knew to be true—the solutions to worldwide problems need worldwide views. They need lots of different types of experience to create something that’s never been done before. Turns out all my exploring gave me exactly everything I needed to make the world a better place, and that’s what I will do.
Let Kate McGormley describe the rush and unbridled joy she experiences every time she goes water skiing, a sport she’s done every year since she was 6 years old. An advocate for mental health and the power of kindness, she takes us through how she got into the sport, the mechanics of getting up on skis, and how being outside on the water helps her appreciate her body, her health, and the goodness that always exists in the world. Her infectious laugh is something that will brighten your day and may just convince you to give water skiing a try!
At the end of the podcast, I share something that brought me joy this week related to the episode. Given Kate’s focus on the joy of the outdoors, please check out the latest Fix Solutions Lab publication—The Joy Issue. Fix is a storytelling team at Grist, a nonprofit, independent media organization dedicated to telling stories of climate solutions and a just future. Fix was founded on a simple premise: promising solutions to the climate crisis exist — they just haven’t yet gained sufficient momentum to tip the scales.
The Joy Issue has stories about using joy as a tool for climate change activism. It’s the perfect blend of so many things I love that create the foundation for my life and career—top-notching writing and storytelling, joy, curiosity, and protecting our beautiful planet.
Topics discussed in this episode:
– When Kate started water skiing
– How she got started water skiing
– The mechanics of water skiing
– How water skiing make her grateful for so many things
Links to resources:
– Kate on Instagram – @kathryn.mcgormley
– Kate on Facebook – @Kate McGormley
– Kate’s blog – KindnessMatters365
– The Joy Issue by Fix at Grist – The Joy Issue
– Christa on Twitter – @christanyc
– Christa on Instagram – @christarosenyc
– Christa on Facebook – @AuthorChrista
– Christa on Medium – @christaavampato
– Christa on TikTok – @christanyc
– Christa’s website – ChristaAvampato.com
About Kate:
Kate McGormley is a higher education professional living in Indianapolis with her husband and two sons. Kate is a champion for mental health advocacy and kindness. She spent 2013 doing a kindness act each day with her young sons and blogging about it at KindnessMatters365. She spends most of her time with family and friends, but also loves serving on the board of her local Habitat for Humanity and occasionally pounding some nails. Her greatest obsession in life is her English Bulldog, Mack!
Christa Avampato 