creativity

Getting through breast cancer awareness month as a survivor

Christa Avampato
Photo by Angiola Harry on Unsplash

Today is the 4-year anniversary of my breast cancer diagnosis. Everything is pink as far as the eye can see. It’s breast cancer awareness month, and the awareness is everywhere. If it exists in solid form, it can be made pink. This month helps raise awareness around the importance of screening, early detection, research, causes, and symptom identification. 

As a breast cancer survivor, all this awareness can be triggering. It can bring back difficult memories, re-ignite fears, and cause those dreaded what-if questions that are often just a breath away. As a survivor myself, I use every day to advocate for cancer survivors and those who know a survivor. Here is a list of how survivors can care for themselves during this sensitive month, and how you can provide support for the survivors in your life.

For survivors:
1.) It’s okay to acknowledge fears. Acknowledging them is the first step toward moving through them. It’s also important to remind yourself that these are future fears. they have not happened. They are not your present. 

2.) Be kind to yourself. Spend time with others. Go for a walk. Eat nutritious food. Do something you love. Find joy. In moments of difficulty, don’t judge yourself. Give yourself grace. 

3.) When those what-ifs creep in, remind yourself how far you’ve come and all you’ve overcome. Getting through cancer and treatment is a long, often-lonely journey. When you look back at your road, be proud of all you’ve faced and how you’ve grown.

4.) Remind yourself of the gifts. Cancer is terrible. There’s no way around that. It also gives incredible gifts. I grew closer to people during and after cancer. I have even more gratitude. My heart holds even more love. I don’t have bad days anymore. Every day is a good day because I get to have it. It wasn’t so long ago that I almost didn’t get a tomorrow. At several points in my journey, I was on the brink of dying. That I’m here at all is a miracle my doctors still don’t fully understand. As my surgeon says, “We don’t question the good.” Just live. Really live. 

5.) Share your story. There are people who are where you were. Be a symbol of who they can be on the other side of cancer. This helps you and them. 

For those who know a survivor:
1.) Check in on them. Ask them how they’re doing. Be a safe person for them to open up to. Being there for them is an incredible gift. 

2.) Donate to breast cancer organizations in the name of the survivor. No amount is too small and it means a lot to survivors that other people are being helped in their name. Research saved my life and I’m part of multiple research studies that are helping others. It’s empowering. 

3.) Do something special for them. Have a coffee date or a meal with them, plan a fun day out, give them a call, or send a card or text to tell them you’re thinking of them. All these small gestures really make a difference. Time is our most precious resource so if you want someone to know they matter to you, give them some of your time. 

creativity

Are we thinking about leadership with the wrong metrics?

Christa Avampato
Photo by Steve Leisher on Unsplash

“We don’t elect a president based on policies. We shouldn’t. We should elect them for their character, because we don’t know what’s going to come up.” ~Retired Lieutenant General H.R. McMaster, former National Security Adviser

When we consider hiring (or electing) leaders, we often jump to their experience and policies. General McMaster is asking us to consider who they are. We live in a highly dynamic world. From one day to the next, we’re experiencing dramatic and sweeping changes. New information is widely and broadly disseminated at lightning speed. We need leaders who can operate in this paradigm and help others navigate it, too. 

Rather than looking at a leader’s past experience, what if we think about how they approach the future? Can a leader adapt and adjust? Are they flexible? Do they have a learning-mindset? A grow-mindset? Are they thoughtful? Are they collaborative? Do they care about the people they serve and support? Are they surrounded by bright, eager, caring people? Do they exhibit empathy and compassion? Is love a core value, and how have they demonstrated the use of love in their leadership?

How might hiring (and elections) shift if we embraced General McMaster’s advice? What kind of world might we be able to build together if the strength of someone’s character was consider at least as much as their experience and policies? 

This switch undoubtedly makes hiring and elections more nuanced, complex, and time-consuming. However, given the state of the world and rate of change we’re experiencing, leadership has never been more important to the stability of our planet and society. We deserve to have leaders who are up to the challenges of today and tomorrow. To find and hire these leaders, we need to invest the necessary time and effort to find out who they are, what we care about, and how they can help us move forward together.  

creativity

Zillow will provide climate risk data on for-sale listings

Christa Avampato
Man looking at loss of home to a tornado in Cambridge Shores, Kentucky in 2021. Photo by Chandler Cruttenden on Unsplash

If you’re a prospective homebuyer and concerned about climate risk, Zillow is about to make your search much easier. By the end of 2024, for-sale listings on Zillow’s website will include climate risk information for flood, wildfire, wind, heat, and air quality by partnering with First Street, the gold standard for climate risk financial modeling. First Street’s models are developed by leading scientists and vetted through a peer-review process to transparently calculate the past, present, and future climate risk for properties and make it available for all. This ensures the climate insights given on Zillow are both credible and actionable.

Zillow will also include insurance recommendations, climate risk scores, interactive maps, and show if and when a property has experienced past climate events. It will be the first and only real estate listing site to provide this detailed data, giving the company a significant point of differentiation.

Consumer demand
Zillow decided to provide this data based on overwhelming consumer demand. Zillow research in September 2023 showed 83% of prospective U.S. home buyers consider climate risk. That percentage varies by geography—90% in the West, 85% in the Northeast, 79% in the South, and 77% in the Midwest. The average age of a U.S. homebuyer today is 39. Millennials and Gen Z are entering the home buying market and care deeply about climate. Zillow is centering their current and future users. 

A potential shift in the real estate market
This data could significantly shift the real estate market and the migration of home buyers within the U.S. because climate risk is growing more pervasive. Across all new listings in August 2024, 55.5% have a major risk of extreme heat, 1/3 for extreme wind exposure, 16.7% for wildfire, 13% for air quality, and 12.8% for flooding. 

The risks vary widely by geography. Over 70% of new listings in the Riverside, California metro area have a major wildfire risk. Wildfire risks impact 47% of new listings in Sacramento, and roughly 1/3 of listings in Jacksonville, Phoenix, San Diego, and Denver. 76.8% of new listings in the New Orleans metro area have a major flood risk, while roughly 1/3 in Houston, Miami, and Tampa and over 1/4 in Virginia Beach are at risk of flooding. In general, Midwest markets hold the lowest climate risk with less than 10% of new listings having any major climate risk in Cleveland, Columbus, Milwaukee, Indianapolis, Minneapolis, Detroit, and Kansas City.

Accuracy of First Street climate risk data
Some cities and the federal government through FEMA provide some climate risk information. This includes designated flood zones that help consumers partially assess risk. However, this is not comprehensive enough to help consumers holistically gauge insurance needs and potential future risks. This is where First Street’s modeling really shows its financial value. 

Consider Hurricane Debby, the storm that wreaked havoc along the U.S. east coast in August 2024. First Street’s analysis found 78% of properties flooded by Debby were outside FEMA flood zones, meaning flood insurance isn’t mandatory. 85% of these properties would have received an insurance recommendation on Zillow, highlighting how First Street’s climate risk data can inform buyers during their home search.

Climate data can change where and how we build
Not only does First Street’s data on Zillow inform prospective home buyers and real estate agents; it can also serve home builders, municipalities, and the federal government. Home builders can use it to assess the value of their potential construction sites. Municipalities can use it to assess where they need to focus their infrastructure dollars for climate resiliency and adaptation builds. The federal government can use the data to re-evaluate and assess FEMA designations for climate events and more effectively consider plans to support the expansion of the available housing market. It may also help us as a society plan for migration within the U.S. as we face climate change impacts. 

What I find most refreshing about Zillow’s approach is that it’s not about politics or marketing. It’s about science and data. Zillow isn’t telling consumers which property to buy, or which risks they should consider. It’s providing the data in a clear, consistent manner so consumers can make the most clear-eyed choices possible. With this data in-hand, consumers can understand the risk they’re taking and how to prepare for it. In this risky world of ours, that’s data we all desperately need.

creativity

NYC’s Harbor is cleaner and more resilient. Thank the oysters.

Christa Avampato
Billion Oyster Party. Photo by Christa Avampato.

On Thursday night I wound my way through Brooklyn’s Navy Yard. Past industrial buildings, natural gas smoke stacks, and heavy machinery, I found myself at building 269 to celebrate a sustainability milestone in our city. 

For 10 years, Billion Oyster Project has used the nature-based solution of oyster restoration to clean the water of the Hudson River to a level unprecedented in the last century. Restored oyster reefs will also protect the coastline from storm surges, a threat the city faces from climate change. To commemorate all their work, and look toward the future, 2,000 guests gathered together this week to sample trays of freshly harvested oysters, enjoy small bites and drinks from over 20 of New York’s best restaurants, and celebrate the efforts of oyster over 50 oyster farmers from all over the country at the organization’s 10th Anniversary Billion Oyster Party — Back to Nature, Back to Health. 

New York City used to be the oyster capital of the world, home to half of the world’s oysters. When the Dutch arrived in the 1600s, New York Harbor’s oysters measured up to 10 inches long, the city was known for them, and the oyster industry helped lay the foundation for the city. Liberty and Ellis Islands where the Statue of Liberty now stands and where millions of immigrants landed to begin new lives here were originally known as Oester (Oyster) Islands. New York’s oyster industry ended due to overharvesting, water pollution, and shoreline build-outs from the city’s rapid expansion. The pollution of the river prompted a typhoid scare, and the city shut down oyster farming in 1927. 

The book The Big Oyster: History on the Half Shell by Mark Kurlansky tells the fascinating history of New York’s oysters. The Billion Oyster Project is creating its future. The city’s 220,000 acres of oyster reefs were once homes to whales, dolphins, seals, seahorses, herring, striped bass, and hundreds of other species. Thanks to Billion Oyster Project, they’re on their way to being this home again. Today, the organization has 18 active oyster restoration sites across 16 acres of New York Harbor. Their efforts have restored 100 million juvenile oysters to the harbor. Oysters are starting to reproduce in the Harbor — a clear sign that this once booming industry can be revived and be self-sustaining. Billion Oyster Project’s goal for the next 10 years is to restore one billion oysters to New York Harbor by 2035.  

To grow the oyster population 10-fold in the next 10 years, they need our help. Volunteer, become a member or donate, share their mission through education efforts, dine at their restaurant partners, or attend an event. 

All photos taken at Billion Oyster Party by Christa Avampato.

creativity

New technology boosts beehive health

Christa Avampato
Bee pollinating a dahlia. Photo by Christa Avampato.

As someone who’s inspired by ancient wisdom and modern technology, I have a crush on Ubees. They’re a New York City-based agri-tech startup whose state-of-the-art technology enables remote, real-time monitoring of the health of beehives, the pollination status of the field, and the local weather information. With bee populations under threat, Ubees technology is vital to preserve crop health and yield. 

The company is an incredible example of how nature-based solutions and modern technology can support one another to create transformative change. Their technology benefits the bees and the surrounding crops, farmers, and environments. By repopulating and supporting the health of bees, Ubees helps farms boost their resilience and diversify their revenues through regenerative agriculture.

In addition to their connected hives, Ubees is also launching new consumer products. In collaboration with the coffee company Nespresso, they have developed Coffee Blossom Honey and Coffee Blossom Honey Syrup. Launched in August 2024, these products are available in New York City and Walnut Creek, California Nespresso boutiques.

Learn more about Ubees impact and expertise at https://www.ubees.com/.

creativity

How trees are saving our morning cup of coffee

Christa Avampato
Nespresso Colombian coffee farm using agroforestry. Photo from Nespresso.

As I sip my morning coffee, I am grateful for trees. What do trees have to do with our coffee? In Colombia, everything. Trees are changing Colombian coffee, and the planet, for the better.

Arabica coffee grows at altitudes between 1,500 and 2,000 feet, on the sides of steep mountains. Colombian farmers have to consider ways to decrease soil erosion and increase biodiversity to pollinate their coffee crops. Collaborating with Nespresso, Cornell Lab of Ornithology, and PUR, they are rewilding their land and everyone is benefitting.

At Climate Week NYC, Andrew Nobrega at PUR, Julie Reneau at Nespresso, and Viviana Ruiz-Gutierrez at Cornell Lab of Ornithology reviewed their research, actions, and inspiring outcomes. Below, the picture on the left is a coffee monoculture in Colombia just south of Bogotá, meaning it only has coffee planted. The picture on the right shows agroforestry and regenerative agriculture— same amount of land, same amount of coffee planted, and filled in with other tree and plant species.

Nespresso presentation at 2024 Climate Week NYC. Photo by Christa Avampato.

In less than a decade, biodiversity above and below ground has increased between 10% and 20%. Farmers have diversified their income streams with additional crops, improved soil quality and water resources, decreased soil erosion, increased land resilience to storms and other climatic events, and sequestered carbon. Most importantly to the farmers, they have improved the quality of their coffee. 

Coffee was never meant to be a monoculture. It’s a forest plant that thrives in shade, which is exactly the optimal environment that agroforestry and regenerative agriculture practices provide. For more information on these programs at Nespresso, visit https://www.sustainability.nespresso.com/regenerative-agriculture.

creativity

The energy U.S. wind needs to make headway

Christa Avampato
Photo by Jesse De Meulenaere on Unsplash

While offshore wind scales around the world, U.S. wind can’t seem to find its sea legs. China has 129 operating offshore wind farms, followed by 39 in the UK, 30 in Germany, and 26 in Vietnam. The U.S. has just 2. Why is U.S. wind lagging behind other countries?

In the past few years, the U.S. has sought to push forward on wind. However, that’s coincided with cost surges, supply chain challenges, high interest rates, permit delays, and opposition from wildlife organizations, local residents, and fishing groups who feel there hasn’t been enough project vetting to ensure safety. Wind’s worries intensified this summer when a 300-foot-long wind turbine blade made by GE Verona collapsed on a wind farm off the coast of Massachusetts. Given the state of our planet and the extensive need for energy transition to clean, affordable electricity, our planet can’t afford to wait.

To get U.S. wind on track, we need to employ what I call the 4 considerations of problem-solving in today’s warming world: creativity, collaboration, connection, and climate. 

Creativity
With surging costs, scare resources in the supply chain, and safety issues of today’s wind turbines, we need to redesign them with materials that are abundant, affordable, and durable. Sounds like a job for recycled plastics to me. Vestas, a manufacturer of wind turbines, agrees. There are many factors to consider in turbine design and what they’re working on right now might not be the right solution. However, it’s this kind of redesign thinking that’s needed given the numerous challenges. 

Collaboration
Launching a large-scale offshore wind farm is an all-hands-on-deck project. Government (local, state, and federal), finance, design, engineering, marine science, wildlife advocates, and local communities have to rally around it and pool their talents and efforts. Right now, many of these parties are fighting one another and it’s sinking the projects. If we lose the momentum of this moment to the tired us-versus-them paradigm, we may lose the opportunity to make this energy transition before the worst outcomes of climate change find their way to us. 

Connection
While China has many operating wind farms, ~16% of its wind power has historically gone unused, costing ~$1.2 billion. This is mostly due to a lack of connections to the grid. The energy doesn’t do anyone any good if it can’t reach them when and where they need it. Like the design of the turbines, we may also need to rethink how we connect new wind projects to the grid.

Climate
This is the bit that I find most disturbing about offshore wind because it’s the one we cannot directly control. Wind is generated by the difference between land and sea temperatures. Research is beginning to show that difference decreasing due to rapidly rising ocean temperatures from climate change, generating less wind. While we’re making this transition toward clean energy, we also need to enhance the efficiency of turbines to do as much as we can with the wind we have in an ever-hotter world.  

With all these challenges for offshore wind, I wondered if it was worth it. Should we abandon the wind effort and focus solely on other forms of clean energy such as solar? As I listened to energy experts at Climate Week NYC, it became clear that the U.S. needs offshore wind as part of the energy supply mix. Wind is one of the least expensive and most efficient sources of power. Without offshore wind, the winds themselves may disappear altogether. That’s a scenario none of us can afford. 

creativity

Digitally connecting everyone everywhere all at once: the Digital Doughnut Model

Christa Avampato
2024 United Nations Summit of the Future. Photo by Christa Avampato.

This weekend I attended the 2024 United Nations Summit of the Future as part of the 2024 United Nations General Assembly programming and Climate Week NYC. The event had three key tracks: digital technology, peace, and sustainable development and finance for sustainable development. The programs, speaker bios, and session recordings are all publicly available to anyone who would like to view them at the links above. 

At the summit, I had the good fortune of sitting next to Neal McCarthy, Associate Director of Digital Programs at Oxfam America. I asked him what work he’s most excited about. He told me about the Digital Doughnut model, an excellent example of researchers and practitioners collaborating and building upon one another’s work to create a better world. The irony isn’t lost on me that my most valuable insight from a summit about digital technology came from sitting next to and talking to someone in-person. 

During my Masters in Sustainability Leadership at University of Cambridge / CISL, I studied Kate Raeworth’s Doughnut Economics, which she first developed while at Oxfam. Because I’ve worked in digital technology for over a decade, I was excited to hear from Neal how the Digital Doughnut combines sustainable development and digital technology. When I got home from the summit, I read about the model. Below I share an abbreviated explanation of its structure and insights. 

Digital Doughnut Model
Kate Raeworth developed the theory of Doughnut Economics. The outer ring of the doughnut consists of the ecological ceiling (maintain balance in the natural world that supports life). The inner ring of the doughnut consists of the social foundation (the minimum standards that we need to live a healthy life). The sweet spot, the doughnut itself, exists in the space between the rings where our societal needs are met, and nature’s boundaries are respected. 

Doughnut Economics model developed by Kate Raeworth

Developed by Hannah Smith and Alistair Alexander, the Digital Doughnut is an emerging idea, applying the Doughnut Economics model to the digital technology industry. The Digital Doughnut explores 3 key areas: 12 social foundations (based on the UN’s 17 Sustainable Development Goals), 9 ecological ceilings (planetary boundaries developed by the Stockholm Institute), and 7 ways to transform our thinking and imagination (also developed by Kate Raeworth).

In their 2022 pilot workshops, Hannah and Alistair worked with digital technology professionals to:

  • explore a broad definition of sustainability;
  • look deeper into the root causes of what is going wrong and how the digital technology industry has been culpable in eroding sustainability;
  • imagine a better future for the industry and actions that the digital technology industry can take to create that better future for all. 

The Doughnut Flower
The workshop discussions and insights led to the creation of The Digital Tech Industry Doughnut Flower. It shows which social foundations and ecological ceilings were most related to the digital tech industry. 

The diagram helps us see all social foundation dimensions were relevant to the attendees, especially income and work, networks, peace and justice, and social equity. Education, energy, gender equality, health and political voice were also prominent. Food, housing and water were discussed but not to the same degree as the others.

Of the ecological ceilings, not surprisingly, climate change was a very strong topic of discussion amongst the ecological boundaries. Air pollution and land conversion were the next dimensions to receive the most attention. Biodiversity loss, freshwater withdrawals and chemical pollution were discussed to some degree in most of the workshops. Ozone depletion, ocean acidification and nitrogen/phosphorus loading were barely discussed at all, and attendees generally did not see much or any connection between these boundaries and the impacts of digital tech.

The Doughnut Flower by Hannah Smith

Discussion themes
Three main themes were brought up in the workshops. These theme were woven throughout all of the discussions. 

  • Issues around gender/ethnicity, especially pay inequality and exclusion. differentials of pay, but also exclusion were major concerns of participants. These issues were clearly seen by many attendees as essential — and central — to any meaningful discussion on sustainability.
  • Work culture was a theme, with “toxic” tech culture referred to repeatedly, as well as exploitation and overlong work hours.
  • Quality of life issues, and in particular our unhealthy relationship to technology that drive addiction to tech and disinformation.

Solutions
The workshops then moved to discuss possible solutions. These solutions showcase four solutions of how the digital tech industry can mitigate its challenges and contribute to a more sustainable world. 

  • Stop the relentless consumption/depletion of resources — attention-based revenue is driving the wrong behaviors.
  • Pointless — and endless — growth is getting us nowhere — the exponential growth bubble needs to burst.
  • Build things that last and can be reused — the strategy of planned obsolescence only serves shareholders and not society.
  • Detoxify tech culture — replace with fairness, inclusion and better ways of working.

Open-source resources for all to use
Hannah and Alistair have generously shared an enormous amount of information on this idea and the resources for these pilot workshops on the website https://doingthedoughnut.tech/. They welcome anyone to use all of these resources to run a similar workshop. All they ask is that the materials be attributed to Doing the Doughnut Tech Creative Commons BY-SA 4.0.

What’s next
Reading through their website, I’m considering how the Doughnut Economics model could be applied to the strategy and operations of any organization in any industry that seeks to make sustainability its foundation. In my own work at Double or Nothing Media, I’m developing a proof of concept for a new company focused on rewilding and in the research phase of developing a food waste mitigation tech platform. How might you use the Doughnut in your work? I’d love to hear your thoughts in the comments. 

creativity

Can clean electricity for everyone everywhere end poverty?

Christa Avampato
Photo by Kendall Ruth on Unsplash

700 million people have no electricity. 3.1 billion people don’t have enough. Could changing that change everything?

Rajiv J. Shah, President of the Rockefeller Foundation and author of “Big Bets: How Large-Scale Change Really Happens”, published a New York Times opinion essay this week that makes the case for clean electrification as THE driver to end poverty, reduce violence, and drastically improve well-being including health, nutrition, jobs, and education, not to mention how it would provide us with cleaner water, air, soil, and crops.

I appreciate the holistic nature of the 17 Strategic Development Goals (SDGs). I also agree with Shah that we have to rethink how we’re approaching them by solving the few (or perhaps the one, as Shah suggests) underlying challenge(s) common across all the SDGs. The bureaucracy and complexity of 17 sets of solutions to meet 17 goals is enough to make anyone’s head spin, and it could very well be slowing our progress toward achieving any of them by 2030. These 17 goals may define symptoms, with the underlying disease being lack of clean electricity. 

If Shah is right, and clean electrification is the root challenge of all these goals, how might that change financial investment and policy? How might our climate actions and climate storytelling shift if our one united goal was to provide every person with clean electricity by 2030? What would it take to get there?

animals

Remembering Phineas on his 15th birthday and 14th Gotcha Day

Christa Avampato
Me and Phinny in the parking lot of the shelter. This was our first of many photos together. Taken by my Mom. I so wish we could take one today.

September 18th will forever be my favorite day of the year. Today is my dog Phinny’s 15th birthday and 14th Gotcha Day. My first without him as he once was. His first over the rainbow bridge. In his honor, I made donations to Animal Care Centers of New York City to help homeless pets in our city and to White Whiskers Senior Dog Sanctuary near Buffalo, New York to help homeless senior dogs with medical issues. 

14 years ago today I took a train to a shelter in Harriman, New York to rescue a dachshund that New York Dachshund Rescue told me about. I had been talking to them for a few months about rescuing an adult black and tan male dachshund because I’d heard adult dogs who are black are less likely to get adopted than others. (This is actually not true though at the time it was a persistent online story.) They told me there was a little guy who matched my description in a very underfunded shelter. Even if I wasn’t sure if I was ready to adopt, if I could just go get him they’d help me find him a permanent home. I agreed. They didn’t even have a picture to send me much less any information about him other than his breed, sex, and color. His name was Beasley.

As I walked from the train station to the shelter, I was nervous. Was I ready to have a dog on my own in New York City? I had a demanding job. I’d never had a dog whom I was solely responsible for. I had a small apartment with not-so-pleasant neighbors. There were a million reasons to not get a dog and only one reason to get one — I really wanted a dog.

To calm down, I reminded myself that I had only committed to getting him out of this very underfunded shelter and fostering him. If it didn’t work out, we would find him a good home and I would have helped him on his journey. I walked into the lobby and said to the woman at the desk, “I’m here to get Beasley.” She sighed, and went into the back.

Less than a minute later, a little black and tan wire-haired dachshund wiggled out into the lobby. That was it. Love at first sight. This was my dog. I picked him up and he happily gave me a smooch as if to say, “I’m so glad you found me. Let’s go!”

“You want him?” the woman asked.

“I’ll definitely take him,” I said.

“200 dollars. Cash or check.”

I wrote a check for $200. She handed me an envelope with some health papers and we stepped out into the world together. Me and my dog, Phineas. We never looked back. I miss you every day, bud. Happy birthday. Happy Gotcha Day. Thank you for being my boy all these years.