Vertical staircases at the foot of Mt. Huashan, China
Difficulty is good for us.
Yesterday I was reading an article in Intelligent Life, an Economist publication, entitled “The Uses of Difficulty” by Ian Leslie. He gives examples, mostly from the music industry, that depict challenges and difficulties as gifts that we should seek out, even create, for the benefit of our growth. At first glance this argument sounds like something akin to the benefits of brussels sprouts, but I was intrigued by the argument (and I happen to love brussels sprouts) so I kept reading.
In yoga, we search for that magical space between effort and ease. At first, I thought that’s where Ian was going but he took this idea to a whole new level. He presents scientific evidence that shows we actually benefit cognitively from doing things that are difficult, that do not come naturally to us. The benefits are so stark that he suggests purposely creating difficulty even when we find ease. This theory flies in the face of the idea that we should play to our strengths, or at least the idea that we should always play to our strengths.
This article also has the wheels of my mind spinning around the concept of short-term versus long-term benefits. Should we accept, even relish, short-term challenge because in the long-term it makes us more creative, intelligent, quick, strong, resilient, and, let’s face it, interesting? Is discomfort today worth triumph tomorrow, and tomorrow, and tomorrow?
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
View all posts by Christa Avampato
Christa Avampato 
Reblogged this on paulankunda.
LikeLike
Thanks for reblogging, Paul!
LikeLike