“To pay attention, this is our endless and proper work.” ~ Mary Oliver
I walk through the world with my eyes and ears wide open. I take in as much information as I can, even if I’m not sure how or when or why it would be useful. I love those moments when I realize that something I saw, read, or learned years ago is now immediately relevant in my life. It really strengthens my faith in the power of curiosity and makes me wonder if there is always some divine work at play.
Are we given lessons now so that we acquire knowledge and experience that we will need many years down the road? Is today’s challenge preparing us to meet tomorrow with the increased sense of vigor and determination that we will need to get through?
Questions like this make any difficulty I face more palpable. Time and time again in my life, I’ve seen how this plays out. There are no coincidences. If I am willing to be a student in every experience, there is always something to learn that is useful down the line. Even the challenges. Especially the challenges. They are tough to live through but my goodness do they teach us better than any circumstance of our own design.
We innovate because we are challenged. We rise up because something attempts to keep us down. We reach out to others with empathy and compassion because we understand the circumstances they face and because someone gave us a hand up when we really needed it.
Awareness helps us to wake up to the gifts that this Universe has to offer, even if those gifts are cloaked in packages that seem undesirable. Pay attention to what the world offers – it’s found its way to our path for a reason. Our job is to make each of these lessons useful.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 