2017 started on a difficult note for many of us, and so it ends that way for many people, too. 2017 has been a series of near constant ups and downs. Month-to-month, day-to-day, and sometimes hour-to-hour. A lot of unexpected change came my way—I moved back to New York from D.C., I started a new job, and I published my book. I said a tearful goodbye to several people whom I dearly loved as their souls crossed over to continue onto the next leg of their journey. I kept many friends close, reconnected with people whom I haven’t seen in years, and welcomed brand new people into my life. I tried to be mindful and grateful every day, and to make the best of the good and the bad.
I thought long and hard about my life—what I love and what needs to change. Explored new ideas, passions, and interests. I’m most proud of the fact that I didn’t give up, even in the face of extreme difficulty and adversity, and that I continued to stand up and speak out for myself and for others. I kept showing up, listening, and doing my best, and in 2017 that often felt like a vertical climb. I found that if I could pause and breathe, then I could steady myself and continue.
There were absolutely times that I wanted to crawl under the covers and hide, and for a few days out of the year I did just that. But never being one to rest easy, I found a way to quickly get my feet under me again so that I could keep inching forward even if I didn’t always know where I was going nor what I was doing. I continued to tell my story, and that in and of itself is often the bravest thing we can do. To not be silenced, to not let someone else shape our narrative, to take our days in our own hands and mold them as best we can. That is a win, even if it doesn’t always feel like one.
Some days I created what felt like strong, solid work, and some days I just crashed and burned. Those crashes were painful, and necessary. And in all those days, I learned something. It wasn’t always the lesson I wanted; it was always the one I needed.
So now as we round the corner to 2018, I feel a sense of urgency, a sense that I have licked my wounds and healed and grown in leaps and bounds in 2017 so that 2018 could be the turning point it needs to be. I can’t think of a year when I’ve felt this much anticipation and excitement, this much responsibility to keep reaching and climbing and helping and appreciating and giving. I’m under no illusion that 2018 will be easy; I do know in my gut that it will be far different from any of my previous years. I’m prepared to be surprised, and to meet those surprises with openness, grace, and courage.
I wish you a monumental year in 2018, a year in which you live exactly the life you want on your own terms. I’ll see you there. Happy new year.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato