“Writing to me is simply thinking through my fingers.” ~ Isaac Asimov
There is something magical about the act of working with our hands. Whether we’re painting, writing, creating music, cooking, or some other tactile-based project, there is a certain pride that creeps in when we look upon something we physically created. It magically makes us feel whole, capable, and empowered.
I think this idea holds a lot of promise for how we think about our careers. I recently read a post on LinkedIn about 16 words you should stop using to describe yourself. Overwhelmingly, the words that the author suggests omitting are ones that describes traits, not activities. When someone says they’re an architect, I immediately get a picture in my mind of what they actually do. They make things, structural things like buildings to be exact. I can get my head around that. It’s real to me. I understand how they spend their time.
In the next few days, I’ll revamp my LinkedIn profile and business website to better define what I do, why, and how. It will accurately describe how I spend my time and for what greater purpose. I’ll cut the jargon and popular buzz words of the day and get to the simple statements of how I use my heart, mind, and yes, my fingers, to create things I care about.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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