Tag: fashion

creativity

The Zero-Waste Secret: How Orange Peels Became Luxury Silk

Christa Avampato
Italian luxury brand E. Marinella Orange Fiber used Orange Fiber to create ties and scarves

Every day, the global citrus industry produces mountains of waste: billions of tons of leftover peels and pulp from juice extraction. Most of my immediate family lives in Florida now, and I’ve seen his waste first-hand. In nature, waste doesn’t exist; everything is a resource. So, what if we applied that wisdom—the principle of biomimicry—to the industrial challenge of food waste?

Enter Orange Fiber, an Italian company (from Sicily – where my ancestors are from!) that has cracked the code on circular fashion.

The Problem of Waste, Solved by Nature

Orange Fiber developed an innovative, patented process to extract the cellulose fiber that still exists within citrus juice by-products. They take the material left over from juicing and, through bio-based chemistry, transform it into a refined, high-quality fabric. The result is a refined, ethereal, and sensorial fabric that feels like a beautiful silk.

This is biomimicry in action: Nature’s design principle is to create closed-loop systems, and Orange Fiber has designed a zero-waste textile solution right inside a juice factory.

Why This is More Than Just a Fabric

This is a story of value creation and a new definition of luxury in the modern world.

  1. Sustainable Innovation: It dramatically reduces agricultural waste and reliance on non-renewable resources (like petroleum-based synthetic fabrics).
  2. Professional Validation: Since its launch, Orange Fiber has quickly scaled, partnering with brands like Salvatore Ferragamo, H&M Conscious Exclusive, and E. Marinella. If they trust the quality, the model is scalable.
  3. The Secret is Simple: The success of Orange Fiber is a perfect example of a deep, simple secret often overlooked in product design: the solution is often hiding in plain sight, waiting to be repurposed.

The work of Orange Fiber reminds us that every challenge we face—from environmental pollution to resource depletion—can be solved by looking to the design wisdom of the natural world. It proves that the most beautiful, sustainable solutions are often discovered when we choose curiosity and embrace the design mindset of, “How can we make something beautiful while also protecting the natural world we all depend upon for survival?”

creativity

Planet of the Grapes: The Future of Sustainable Materials is Found in a Vineyard

Christa Avampato
Planet of the Grapes clutch and the wine waste that made it. Image from https://planetofthegrapes.fr/.

In the sun-drenched vineyards of Provence, France, where winemaking is an age-old tradition, a new kind of harvest is taking place. Instead of producing bottles of Rosé, one innovative company is collecting the leftover grape skins, seeds, and stems — known as “grape marc” — to create a revolutionary biomaterial. This is the story of Planet of the Grapes, a company proving that the solution to fashion’s waste problem might just be found at the bottom of a wine barrel.

Founded by Samantha Mureau, a fashion industry veteran, Planet of the Grapes was born out of her desire to counteract the devastating environmental and social impacts of fast fashion. She found her inspiration close to home when she realized the abundant grape marc left over from winemaking could be given a second life. Instead of being discarded or composted, it could be transformed into a high-performance, eco-friendly alternative to traditional leather and textiles.

The process is as fascinating as it is sustainable. Planet of the Grapes sources its grape marc from local, organic vineyards in Provence, fostering a low-carbon, community-driven supply chain. The grape waste is then dried, ground into a powder, and mixed with other natural ingredients to create a paste. This paste is spread out to create a supple, leather-like material. The entire process is designed to be as animal-free and petroleum plastic-free as possible, adhering to strict EU regulations.

The resulting biomaterial is not just a sustainable substitute; it’s a new material with its own unique character. Designers who have worked with it say you can feel the subtle texture of the broken-down grape marc, a tangible reminder of its natural origin. This “grape leather” can be colored using a palette inspired by different wine shades, from a rich merlot to a crisp chardonnay, making it a beautiful and versatile material for fashion and lifestyle products.

Planet of the Grapes is a prime example of the growing “biomaterials” movement, where companies are finding creative ways to turn agricultural waste into valuable resources. By valorizing what was once considered waste, they are creating a more circular economy and reducing the fashion industry’s reliance on harmful materials. It shows how innovation can be a powerful force for change, proving that a more beautiful, responsible, and nature-friendly future is within reach.

Follow Planet of the Grapes on Instagram to see their behind-the-scenes process.

creativity

The season of soft things

Christa Avampato
My view on the train to Bristol, UK. Photo by Christa Avampato.

It is the season of soft things. Warm tea. Thick blankets. Crackling fires. Cozy sweaters. Candle light. Woollen socks. Hugs. Laughter. Kindness. Whispers. Dreams. The world seems especially hard right now, with sharp edges that cut and harm. I find myself craving comfort, ease, and quiet. Seeking out people who exude warmth, welcome, and joy.

Our world, especially our working world, often demands structure and immutable processes. Too often telling us what is and has been must continue to be. This relentless beat can make me tired and worn. It’s in these moments that I remind myself the value of flexibility, the ability to bend so we don’t break.

We so often prize efficiency and abhor redundancy, until we recognize that nature in all her glorious wisdom has survived and thrived for nearly 4 billion years because of her integrated systems that are stronger than the sum of the parts, with pieces that back up one another so that as a united whole they can weather the storms, accommodate change, and retain balance, even and especially in crisis. And there are always storms, and change, and crises.

Nature built herself to flex, to make room, to expect the unexpected, to support. What if that became our goal, for ourselves, our organizations, our government, our world? How then might be change, grow, evolve, and be? I suspect that in this season of soft things, I may find answers to those questions by the time the light of spring returns.

creativity

The Joy of Making Shoes with Kaylee Scoggins Herring

Christa Avampato

When it comes to picking up new hobbies, Kaylee isn’t shy about trying something completely new and outside her comfort zone. She took her two hobbies of swing dancing and leather working and combined them by learning to create 100% handmade swing dancing shoes. Now she’s expanded to make shoes and boots of all kinds, along the way discovering a community of cordwainers, artisans, historic supply businesses, and classes all over the country. Her enthusiasm is highly contagious and before you know it, you’ll be dreaming up shoes designs and dancing!

Topics discussed in this episode:

  • How Kaylee got started making shoes
  • The highly technical process and the artistry that goes into making shoes
  • Resources to get you started making your own shoes
  • Upcycling materials in shoemaking
  • Hidden message in the soles of the shoes

Links to resources:

About Kaylee:
Kaylee was born and raised on an alpaca ranch on the coast of California, where she spent most of her days learning how to knit, sew, paint, hand spin, and teach herself all types of random crafts.  She used the excuse of a degree to briefly run away to university in Australia, and after securing a degree in archives and records management and becoming a certified archivist, she used the lockdowns as an ideal time to teach herself how to make shoes.  After two workshops and a year and a half of projects, Kaylee has made over a dozen pairs of unique shoes!

creativity

Joy Today: Jewelry exhibit at The Metropolitan Museum of Art

Christa Avampato

I love to learn about objects of beauty that have personal and / or historical significance. Yesterday I walked around the Metropolitan Museum of Art’s jewelry exhibit with my mouth agape because every piece is just so beautiful. I was awestruck and joy-filled by beauty and it’s exactly what I needed. If you can get there, go. And if you can’t, you can see some of the exhibit online. I snapped these pictures of some of the items with their perfectly cast shadows.

creativity

A Year of Yes: Heavenly Bodies at the Metropolitan Museum of Art

Christa Avampato

As a recovering Catholic, I rarely spend time in the Medieval section of the Met. But the Heavenly Bodies exhibit, complete with haunting music, is stunning. I had a hard time leaving because I was so captivated by it. I plan to go back several more times to see it and will head up to the Cloisters, too. It’s open until October and I highly recommend it. Beautiful curation.

33154453_10104354654898486_1305519613869555712_n33164890_10104354655212856_1998213025995161600_n33167893_10104354655138006_7172031291905277952_n33173096_10104354654993296_6798465091017637888_n33207282_10104354655307666_2291475952766550016_n33232506_10104354655252776_7963251618873344_n33298765_10104354654953376_4945282471974404096_n33338151_10104354655068146_890568641420984320_n

creativity

In the pause: Mo’s Bows defies the odds and stereotypes of the fashion world

Christa Avampato

Meet Mo Bridges, the 15-year-old fashion designer from Memphis who started Mo’s Bows, a bow tie company. His mom is his business manager and together they are defying the odds and stereotypes in the fashion world. Mo plans to attend Parsons in NYC and create his own fashion line by age 20. Further proof that belief in yourself and following your passion with action yields incredible results.