Italians have their priorities straight. I had the privilege to be in Rome for a week with my sister. It’s her favorite city and I see why. (Also huge thanks to her for arranging our entire trip and for taking this photo of St. Peter’s through Rome’s Aventine Keyhole with a line of ornery, inpatient teenagers behind her!) It was so fun to see dear friends, Julie and Brian, who were also in Rome. And Julie was one of the people who encouraged me to take this whole trip!
Rome is a thriving, livable city. It feels comfortable and easy. Forgiving. It takes its time because it knows it has time. Weathering thousands of years of history, often brutal and bloody, gives Romans perspective. People don’t rush in a place that’s eternal. They go out late. They linger. They rest.
Art is everywhere. Everything is art – a statue, the way the water runs through a fountain, a twirl of spaghetti, the language, the winding of a road, a sculpted scoop of gelato, a swirl of rich balsamic vinegar in green-tinted, earthy olive oil. A Roman life is a masterpiece that goes on and on.
Only take what you need. Just enough food. Just enough water. Your salad doesn’t need to drown in dressing. Your house doesn’t need to make a statement. Your tiny car is parked sideways to make room for more people traveling via different modes of transport. Take what you need and leave the rest for others. It’s a minimalist life, not a maximalist one, that offers a greater reward – freedom from the weight of physical things and knowing that neighbors have what they need because you didn’t overindulge.
Walk the streets at any time and be entertained, be joyful, be at ease. It’s not about spectacle. It’s just about living every simple, singular moment. That’s all there is. That’s all there needs to be.
There’s fresh spring water from fountains available to everyone all over the city. More hydration, less plastic bottle trash. Laughter and live music provide the soundtrack for the streets. On these days of simple microjoys, I wanted for nothing. Everything I needed was here. In a city of abundance, I found it made me want less because I wasn’t worried about having enough. What a gift.
Now back home in America, I’m going to keep Roman living top of mind and close to my heart. It has much to teach us about living well and sustainably, thriving in hard times, and caring for our neighbors.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
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