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Write every day: The impacts of Hurricane Laura are not equal

Photo from Union of Concerned Scientists

It shouldn’t surprise anyone that the people most impacted by #HurricaneLaura are Black and Latinx; it should outrage you. It’s not right, and so we have to say something and do something. And not just when the storm is front page news, but for a lifetime. This is a wrong that has to be righted, and I’m going to work hard to right it.

Environmental injustice, made worse by climate change, is one of the many hideous dimensions of racism in this country, and it’s getting worse by the day. That’s why I’m making it a main focus of my research and work. These inequities are systemic, and we have to change them deep within our laws, institutions, and investments. And not just as a storm hits, but long before. We cannot wait for disaster to mitigate it. Then, it’s too late.

If one community suffers, we all suffer. That’s what it means to be a nation— to be in communion with others. The suffering from this storm will be brutal, intense, and extraordinarily unequal. The predictions are dire. Those of us who can give have the responsibility to help others.

My thoughts are with everyone impacted by these storms, and so is my heart, my wallet, my education, my skillset, and my time. And I am especially focused on those who are most vulnerable and will not have the means to recover on their own.

For more information on how this specific storm impacted people of color and those who are most vulnerable, Union of Concerned Scientists published this concise and thoughtful piece with data, maps, and background information. It’s a quick and necessary read for all of us:

About Christa Avampato

The short of it: Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day. The long of it: My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events. While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post,,, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series. A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist. My company: I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media: • I craft products, programs, and projects that make a difference; • I build the business plans that make what I craft financially sustainable; • I tell the stories that matter about the people, places, and products that inspire me. Follow my adventures on Twitter at and Instagram at


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I'd love to know what you think of this post! Please leave a reply and I'll get back to you in a jiffy! ~ CRA

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