Category: profession

art, profession, teaching

Beautiful: Practice and Invest in Yourself – More Lessons from Voice Over Land

Christa Avampato
From Pinterest
From Pinterest

These are my two big lessons from voice over land this week:
1.) Practice pays off.
2.) When we’re trying to develop a new skill, private classes help us move ahead faster than collective, generic classes.

A couple of years ago I took a group voice over class and it was fun. I learned some basic skills, general guidelines about commercial voice over work, and details about the voice over market in New York. What I didn’t get, and needed, was refinement. I needed specific feedback on my work. When I was in California this summer, I started to think about pursuing voice overs more seriously. I phoned my voice over teacher from the class and inquired about taking the next step. He suggested private lessons.

I hesitated for a split second because private lessons aren’t cheap. Neither is making a demo. I quickly realized that if I really wanted to make a go of this, or at least give it my all, I needed to think of this money as an investment, not a cost. So I bit the financial bullet and went for it.

So far, so good. In four private lessons, and with a solid number of hours of listening to commercials, transcribing them, recording myself performing them, and listening to the playback, I’m now ready to make a demo. My coach’s advice and attention in private lessons has been invaluable and my own investment of time and effort to listen, practice, and self-critique have helped me grow by leaps and bounds in a very short period of time. If all goes according to plan, a demo leads to an agent and an agent (along with personally pounding the proverbial pavement) leads to paid work.

I’m only at step 2 – I’ll record my demo November 11th with my coach and hopefully get this show on the road. Here we go – preparing for take off. Let’s see where this path takes me next. You’ll get the news as it happens…

action, business, creativity, decision-making, entrepreneurship, product, product development, profession

Beautiful: My Company Pivots – a New Direction for Chasing Down the Muse

Christa Avampato
My new business card

As I head to Vegas this morning to be part of the mentor program at SXSW V2V, I’m excited to announce that my company, Chasing Down the Muse, is making a shift to place more emphasis on making products. I used my summer in LA to figure out my next career steps. I moved away from everything and almost everyone I know to figure out what mattered most to me.

Here’s what I learned: While I’ve enjoyed the strategy, communications, and marketing consulting projects I’ve done this year, I miss spending the majority of my time ideating, making, launching, and iterating products. Time to change that! Don’t get me wrong – the strategy, marketing, and communications is vital to having successful products and I plan to continue that work; now I want to bring the actual making of products back into my daily work life. Want to work together on product-based projects? Drop me a line!

This summer I’ve spent every day involved in the process of making and it’s been a complete delight. I have always believed that the surest way to a fulfilling life is to follow the joy wherever it leads. So I’m taking my own advice. I’m going for it – let’s roll!

Check out the Chasing Down the Muse website to see what I’m creating and to get a few freebies that will help you find your direction, too.

Up tomorrow: Why I lean in every day

profession, SXSW, technology, yoga

Beginning: Taming the Monkey Mind: Yoga and Creative Focus Is My Session at the 2011 SXSW Festival

Christa Avampato

Austin, I’m heading your way! A month from today I’ll be presenting at the SXSW Interactive Festival. Back in August I put together a proposal for a session entitled Taming the Monkey Mind: Yoga and Creative Focus. I’ve never been to SXSW, though from the description of it from friends who have gone it felt like the perfect setting to discuss my interest in helping creative professionals use yoga as a tool to spur their imagination at will. Plus, SXSW will allow me to indulge every nerdy tendency I have (and there are many!) In January, my session was accepted by the SXSW selection committee and I’ve been off and running on the planning and preparation front ever since.

As part of being a speaker, I have the opportunity to bring along a co-presenter. SXSW is such an incredibly inspiring experience that I felt selfish not sharing the goodness so I asked my friend Jennilyn Carson of Yogadork.com fame if she’d be interested in co-hosting the session with me. Thankfully she accepted, submitted to the SXSW committee, and was accepted. I couldn’t be more excited! Her blog on yoga pop culture is one of the funniest, savviest, and honest channels out there. She’s an incredible writer, community-builder, and meticulous researcher. I feel honored to have her join in the fun.

Our session will be on Tuesday, March 15th at 5:00pm, room TBD – the last slot of the interactive festival. It’s the perfect way to close out the SXSW experience – sharing ideas and thoughts about the creative process and the use of yoga to enhance our imaginations. No pressure, all fun. Stop by and see us!

I’ll also be teaching a yoga class on Monday, March 14th at 9:30am thanks to the gracious Ari Stiles. Again, it’s a very chilled out beginner level session that’s meant to help you relax and recharge for the last two days of the SXSW Interactive Festival. Come play!

Here’s a description of the session from the SXSW site:
The perfect way to wrap-up your SXSW experience: a lively and carefree conversation about how yoga can help you easily access your creativity and imagination at will. We all know this feeling of being under the gun with a deadline, needing to access our most creative ideas at a moment’s notice. When we really need our creative muse to show up, she somehow has the uncanny ability to hide like a needle in a haystack and then show up at 3:00am as we bolt upright out of bed, making our way in the dark to scribble down the ideas she’s handed to us. For too long we’ve accepted that’s just the way creativity and imagination work – unpredictably.

Yoga – physical postures, breathing techniques, and visualization – helps us tap into our imaginations at will and with ease, exactly when we need them. A regular yoga practice keeps our minds sharp, helps us make connections between seemingly disparate bits of information that may otherwise go unnoticed, and imagine solutions to complex challenges. It gives us a way forward. This session is helpful for everyone who needs to tap into their own creativity on a regular basis – from performers to programmers, in all mediums.

This blog is also available as a podcast on Cinch and iTunes.