Category: movie

career, change, choices, family, friendship, movie, priorities

My Year of Hopefulness – 10 Items or Less

Christa Avampato

Phil Terry recommended the movie 10 Items or Less on his Facebook page. It is one of those exceptional indie films that slipped by me and I am glad Phil encouraged his friends to see it. In the movie, the two main characters discuss 10 items or less of things they love, hate, can’t do without, etc.

It’s a poignant and revealing premise. In a few short words, these lists can get at the heart of what’s really important to you. So here are my 3 lists of 10 items or less: things I love, things I need to do in my life, and impacts I’d like to have.

Things I love to do
Write
Develop new business ideas
Research
Read
Meet new people
Travel
Volunteer
Organize

Things I need to do in my life
Start my own business
Own the place where I live
Write and publish books
Fall in love for life
Travel a lot
Learn to play an instrument well

Impacts I’d like to have
Live an extraordinary life
Help other people live extraordinary lives
Help other people start their own businesses so they can be independent and create their own lives on their own terms
Further the cause of creativity and innovation

government, human factors, justice, movie

My Year of Hopefulness – Harvey Milk

Christa Avampato

At 40 years old, Harvey Milk sat in a gray New York City cubicle at a large insurance company. He wasn’t proud of a single one of his accomplishments. Luckily for all of us, Harvey Milk was not content to live out his days in an unremarkable fashion. He rose up, and he took us with him.

In the remarkable portrayal of the first openly gay elected official in the U.S., Sean Penn brought the story of Harvey Milk to a new generation of people, just as the tide of activism, volunteerism, and interest in politics was taking hold again in this country. Harvey Milk stands as a shining example of possibility realized, of personal accountability and responsibility, of the power of a single individual to unite a group of people for a common cause.

Harvey Milk’s story is especially important now as we consider and re-consider laws and propositions whose central issue is decency and respect and dignity. Someone’s sexual orientation, gender, cultural heritage, religion, race, and socioeconomic status too often determines the course of someone’s life in our country. And it must stop.

I’ve heard people say that every generation has its own societal ill that becomes central to its history, shaping the lives of its members going forward. Ours is very basic, very easy to articulate. Once and for all, are we going to support the notion that all humans should be treated humanely, regardless of circumstance? Will we finally make the statement “all people are created (and therefore treated) equal” a reality? If so, then all of Harvey Milk’s efforts, and the efforts of millions like him, will have all been worthwhile.

justice, movie, social change

My Year of Hopefulness – American Violet

Christa Avampato

Tonight, I went to the New York screening of American Violet, a movie about an ACLU case in Texas against a District Attorney for racial profiling in drug cases. I was skeptical about the movie. I was worried about it being preachy and over-dramatic, though my friend, Richard, invited me, and I wanted to support him and his organization. And I couldn’t have been more wrong. The movie is stunning.

This movie showcases activism at its best. A young woman takes on the case as the lead plaintiff with the encouragement from the ACLU to stand up for her community, her neighbors, and her family. Wrongfully convicted of selling drugs in a school zone, she endures great pain and difficulty in the name of what’s right. She displays so much courage that had a I not known it was based on a true story, I would have believed it was invented in Hollywood.

A complete surprise, the woman whom the story is based on was there in the audience and spoke after the movie. Her eloquence and grace in the face of such trying circumstances is so inspiring that I left wondering how on Earth I could ever complain about anything in my life. While many people have given their lives to stand up for justice, the main character of American Violet didn’t have a choice. Injustice was her life, and the life of those all around her. If she wanted to live free, truly free, and move forward she had to stand up. She had no choice but to fight.

American Violet is a testament to the power of story-telling and narrative, the ability to connect people across miles and circumstances, despite age, race, culture or gender. Stories, and their telling and retelling, build empathy and strength. Films about social issues have the ability to entertain and inform; they build community. And to solves problems as large as the issues of racism and substance abuse and incarceration, we need community.

As I walked back to my apartment, I was reminded of Anne LaMott‘s book Bird by Bird, my favorite book about writing and story telling. At one point in the book, Anne talks about the writing classes she teaches in the Bay Area. And her one piece of advice to her students that I always think about revolves around courage in writing. If you have the courage to live through a tough situation and free yourself, then have the courage to write it down and share it with others because in telling your story, you just might help set someone else free. I can’t imagine a more beautiful example of that principle than American Violet. Opens in theatres everywhere April 17th.

health, healthcare, home, movie, news, newspapers, social change, television

My Year of Hopefulness – Mr. Ayers and Mr. Lopez

Christa Avampato

I’ve been developing a habit of reading and listening to inspirational stories. I need to keep my courage and strength up in these tough times. We all do. On Sunday, I watched 60 Minutes because President Obama was speaking. I planned to shut off the TV and go through some of my weekly reading that had piled up as soon as President Obama’s interview was complete. Instead, I spent the remainder of the hour glued to the TV, getting to know Mr. Ayers and Mr. Lopez. 


Meet Mr. Lopez, a columnist for the LA Times. A good guy whom you imagine might be your neighbor, a fellow parent at your child’s school, if you’re lucky he’d be your boss or colleague. Now meet Mr. Ayers, a homeless man in LA. He suffers from the disease of paranoid schizophrenia. And he is a brilliantly gifted musician. Cello, violin, and trumpet. Gift enough to be admitted to Julliard. Gifted enough still to keep up with the LA Philharmonic whose members now rehearse with and provide lessons to him when he visits them at the concert hall. 

After his first year at Julliard, Mr. Ayers went home and began showing signs of his illness which was rearing its ugly head inside his wonderfully gifted mind. As a last ditch desperation move, Mr. Ayers followed the advice of psychiatrists and subjected her son to electric shock treatments. It is a barbaric treatment that was at one time, not all that long ago, accepted as a viable tool to manage the disease. Instead, it sent Mr. Ayers into a downward spiral from which he has never returned. 

Mr. Lopez and Mr. Ayers met three years ago. Mr. Ayers was playing his cello in a park as Mr. Lopez roamed the streets trying to come up with a story for his looming deadline. What struck Mr. Lopez in addition to Mr. Ayers’s virtuosity, was that he wasn’t playing in the park for money. He was just playing his cello for himself. Mr. Lopez would learn that Mr. Ayers played to forget, to chase away the frightening effects of his schizophrenia. He needed to, wanted to drown out his deepest, darkest concerns. Thus began a 3 year friendship that continues and flourishes so much that it caught the attention of Universal Pictures and has been turned into a movie, The Soloist, featuring Jamie Foxx and Robert Downey, Jr. The movie will open in theatres on April 24, 2009.  

My father was a clinical psychologist so I know a bit about diseases like paranoid schizophrenia. I can tell you that it is a heartbreaking disease to see and experience up close, and it is even harder to see the strain the disease places on families and loved ones of the person who has the disease. To hear the story of Mr. Ayers, to hear his incredible musical gifts mixed with his equally incredible demons, we have to believe that in all people, regardless of circumstances, there is good and not-so-good. 

It was a reminder to me that too often we cast aside the mentally ill in this country as if they have nothing to offer society. They are hidden away, forgotten, ignored. Their basic needs like healthcare and shelter too often go unfulfilled. In our society, they have very few vehicles to raise their voice, to come together, to stand up, and to be counted. Let’s hope that The Soloist is not just another feel good story at the box office but that it actually raises awareness that inspires action. On the movie’s website, there are links to help you get involved in the efforts to end homelessness and help those with mental illnesses.   

To read the 5-part series written by Mr. Lopez about Mr. Ayers, click here.

The above photo depicts Mr. Nathaniel Ayers playing the violin. I found the image at: https://christaavampato.com/wp-content/uploads/2009/03/1865563850_9f4c68c464.jpg?w=300
books, friendship, movie, music, personality, relationships, theatre

Andre 3000

Christa Avampato

Have you heard of this guy Andre 3000? I haven’t. Outkast, yes. Andre 3000 – nope. Wouldn’t know him if I saw him. And I didn’t know his name in the midst of a group of people today at happy hour. For so long, I was used to being the youngest member of a group. That switch has flipped, clearly. I wish I could say that I’m not as hip as I used to be. Trouble is I was never hip. Ever.


The conversation then switched to movies. I had mentioned that I just saw Crash on DVD and loved it. For this I was slaughtered by nearly everyone in the group. They hated the movie – they thought it was narrow-minded and too precious. “No one talks like that or thinks like that.” “Could you make a more predictable movie?” Yikes. I was not in friendly waters.

So then we switched to books and someone said they were in the middle of A Thousand Splendid Suns, which I just finished. Finally – someone I can relate to! I said how much I enjoyed the book and also loved The Kite Runner (same author). Nope – I was the odd one out again. “That would never happen.” “What an unrealistic story.” “Too perfect an ending for my liking.” Ouch. Ouch. Ouch. And then they all left in a rush. I guess my taste in music, movies, and books cleared the room. 

Needlesstosay, I was happy to get away from those people and back to my cozy apartment among my books and music and movies that I love. (And incidentally, ones that many others love as well – Crash won 3 Oscars including one for best picture and both A Thousand Splendid Suns and The Kite Runner were best-sellers before they even went on sale to the public.) With that crowd, no wonder so many people didn’t come out for happy hour. They knew better given the company. Have any of these people read a newspaper, traveled outside of New York City, or even just learned to be polite? My guess is no. A resounding “no”. So while I felt bad about myself on the subway ride home, I was also reminded that we all have to howl if we want to find our pack. Clearly, that bunch is not my pack. I better spend my time elsewhere, and that is helpful information to have. 
friendship, history, movie, politics

John Adams

Christa Avampato

I don’t have HBO and missed out on the showing of John Adams. I read parts of the book by David McCullough when I was in business school. I took a class, on the Lawn, about Thomas Jefferson. Being a great Jefferson friend, then adversary, then friend again, John Adams had to be included. 


The HBO film and book bring to light the frightening prospect that Americans faced upon declaring their independence. We take this for granted today — of course we are free and independent. The film drives home a visual image of the frightening times that led up to, through, and after the Revolution. They took a “leap in the dark” as Adams said to Jefferson. You get a feeling for the contentious, volatile, and passionate personalities. And it’s a good education in politics and negotiation. 

Ben Franklin had two quotes in the second part that effected me so much that I paused the DVD to write them down: “Politics is the art of the possible” and “Diplomacy is seduction in another guise. One improves with practice.” I think about these two quotes in light of our recent elections. How President Obama focused on the possible – how he ignited people’s sense of hope with that idea – and how elegantly and patiently he played out his hand. He was the unlikeliest of candidates, by his own admission. There must have been times that he was uncertain, even scared or nervous. I imagine there must have been times when he would step back, breathe, and take another step forward. I am envy this kind of patience, and I am working on it as an area of development.

In John Adams, we see that Adams had no patience. H wanted to act swiftly and without hesitation. And he nearly missed the very allies he was looking for, even though they were standing right in front of him – the gentlemen from Virginia: Washington and Jefferson, one who would lead the battle by sword and the other by his pen. They also had this reverence for patience and humility. They had the same goals as Adams – an independent republic and governance by the people; they just went about achieving them in different ways.

The movie also makes it clear that each player has his part and I was left wondering if we’d have this nation today at all if any of those personalities had not been present. It made me re-consider the frustrations I have sometimes felt on group projects and it gave me greater perspective and appreciation for people I have sometimes terms “difficult”. Maybe we all need a John Adams in our lives to help us to value and take decisive actions when the opportunities arise. And maybe we also need a Franklin, Washington, and Jefferson to teach us the value of diplomacy in getting what we want and to help us believe in the art of the possible. Most of all the film makes the case for a group of close advisers, no matter what path we take in life.       
Christmas, Disney, FAO, movie, Muppet, NBC, retail, shopping, Today Show

The Muppets are Taking Back Manhattan

Christa Avampato

When I went out to Los Angles to call on Disney in June, I spent some time in the archives digging through old Muppet memorabilia. Like a kid in a candy store, I sat for a few hours with those materials wondering why in the world the brand has been dormant for so long. I grew up on the Muppet Show — I think at my very young age, it was a large influence on my interest in theatre that led to my career in the industry two decades later. I loved the idea that an audience could we watching a show on stage and then having an entirely different drama unfolding in the wings. I was entranced by the idea of illusion. As I sat in the archive I wondered, aloud and to myself, why on Earth Disney had let the brand go dead. As it turns out, ideas, big ideas, were brewing. 


My buddy, Dan, and I wondered in to FAO Schwarz a few weeks ago. As Dan sang the Muppet theme going down the escalator (and received spontaneous public applause, thank you very much), we rounded the corner to find “The Muppet Whatnot Workshop“, a make-your-own Muppet boutique. Choose the color, eyes, nose, hair, and clothes. You name it, you can make it. It’s a clever twist on the make your own trend tied to a beloved brand that is seeing a resurgence. You can also design and purchase on-line at http://www.fao.com/catalog/factories/muppets.jsp# (As an aside, FAO Schwarz will open toy boutiques at 200 locations inside of Macy’s stores across the country for the holiday season. It will be interesting to see what kind of merchandise they choose to stock and how they will set up these stores.)

In other Muppet news, there is a new movie that will be released in 2009 featuring our Muppet pals. Details about the film are few and far between. Jason Segel of Knocked Up and Forgetting Sarah Marshall fame is the lead writer. And in my limited research findings I stumbled upon a blog that tracks the latest Jim Henson News – “The Muppet Newsflash” – that has some information on the picture. 

In addition, the Muppets will be taking over the set of the Today Show (NBC) tomorrow morning, November 13th, for 30 minutes during the 8:00am hour. It might just be the best day Matt Lauer’s ever had at work. And with all the depressing news about the economy these days, we could all use a little Muppet humor. So grab your morning coffee, sit back, relax, and enjoy the show.   
art, California, dreams, movie, travel

Bottle Shock

Christa Avampato

I have a crush on Bradley Whitford. His role on West Wing almost made me believe in the goodness of politicians. I went with my friend, Dan, to see Boeing-Boeing. A bit long, but I loved it. During intermission I was reading the Playbill and saw in Bradley’s bio that he has a role in the new film Bottle Shock. Never heard of it. Then walking around my neighborhood a few days ago, I saw a poster for the movie. Must be a sign – I need to see this movie. Whoever said that good old fashion promotion doesn’t work?


My friend, Monika, agreed to go with me and I’m stilling smiling from the good feeling I got watching that film, even if Bradley’s part is all of 5 minutes long. I can’t believe that I almost missed this film – the promotion seems very light. And that’s a shame for a movie that is so delightful; as an indie film, I suppose money for promotion is scant at best. I’ve heard people refer to it as this summer’s Sideways. Forget that – it’s 10 times better than Sideways. As Monika said, “it’s all the fun with none of the cynicism.” And it’s based on a wonderful, heart-warming, true story. Plus that cutie, Freddy Rodriguez (Ugly Betty), is in it, too, along with a perfectly cast Alan Rickman and Bill Pullman.

I’ve been fortunate enough to have visited Northern California a number of times, mostly for vacation. I nearly moved there right after college but I didn’t get the job I was interviewing for there and couldn’t afford to move there without one. I have a particular fondness for that area of the country, and if it weren’t for the 3000 that separates it from everyone and everything that I know and love in this world, I’d be there in a heartbeat. But those 3000 miles are significant, and I gave my heart to NYC so Northern California will remain one of those places I adore from afar and occasionally have a fling with while on vacation. 

What I love about Bottle Shock is that it dispels Napa and Sonoma as these snobby, upper-crust places, and tells the story of their humble roots and the people who grew up cultivating that land and building an industry from scratch, despite the presumably superior competition of the French winemakers. But, you know what they say about those that assume…

In a sort of cheeky, sappy moment in the film, there were a few quotes I’ve been thinking about all day. Bill Pullman is walking the vineyards with his intern and says that the best fertilizer for vines are their owner’s footsteps and that it’s best to starve the vines, make them struggle, because that is the way they’ll produce the best grapes. Just before that scene, Freddy Rodriguez discusses his philosophy about wine-making – that it is best done not by the rich who buy up land to grow a hobby, but by those who have spent a lifetime feeling the soil under their nails. 

While the movie is about wine-making, these lessons are certainly applicable for all of us. At its core, the movie is about sacrifice and commitment. Can we surrender the certain, predictable choices to stay true to who we are, what we believe, and what we love? There is a passion among wine-makers that is difficult not to share when we hear them speak about their art, their calling, and their love and affection for the land. Their dedication is admirable and their ability to enjoy and savor good wine and a good, honest life left me longing for the left coast. Maybe someday….   
business, Costco, movie, retail

Reaching consumers where they are

Christa Avampato

“Build it and they will come” is a business mantra that I wish would die a quick death. I am amazed by how often retailers and service providers believe that the customer needs to seek them out. With so many choices and so little time, companies need to be proactively tracking their customers to find out where they are, and then doing whatever they can to get their products and services in front of them in compelling ways.

I read a post on one of the Amazon.com blogs today that was written by Rich Sloan, of the founders of StartUpNation. http://www.amazon.com/gp/blog/post/PLNK2ZPLRZB2ZOBQG. In the post, he describes a recent outing to Costco where he found AMC movie tickets available at a slight discount. He and his wife weren’t even considering seeing a movie, but it was clearly saving a bit of money for them and would provide them with an experience later on that they’d both enjoy. If not for that display, the couple would have had to decide to see a movie, then look up the times, dates, location, etc. of the closest movie showing a movie they were interested in. With a slight discount in a store where the couple was already shopping, AMC reached out to them and gave them an idea for a night out.

Well played, AMC. And a lesson for all of us in business. The rules of the game have changed: we must do everything we can to offer differentiated, timely benefits to consumers in a convenient package.

love, movie, New York, New York Ciy, relationships, Sex and the City, single

32 and single is okay

Christa Avampato

With the upcoming release of the Sex and the City movie, the idea of 30-something women in New York City pursuing successful careers, love, and happiness is being brought to the forefront of the minds of women like me. While I would never spend $1500 on a handbag or a pair of shoes, even if I had that kind of money to spend on such things, I certainly relate to some of the pursuits of the characters in that hit show. 

So it was with a little surprise that I went to a party last week and was told by another young woman that if a 32-year old found a man there’s no way she’d ever move to another city just to pursue a job opportunity, no matter how incredible the job. I was a tiny bit hurt (emphasis on the “tiny”), though was more disappointed with the person. For one thing, she knew I was a 32 year old single woman, and her characterization of women my age being desperate to find a man is completely off the mark. Would it be great to find love? Sure. Am I going to pass up incredible career opportunities in the hopes that a current boyfriend is the love of my life? No way. I wouldn’t want him to either, so why would I ask that of myself?

The other point that really gets me is that people who are in relationships often assume that the goal of all single people is to find a mate. It’s as if we must be sitting around hoping and praying that he’ll “find us”. Give me a break! I love my friends, my career, my family, my creative pursuits. They’re my focus. I’m not waiting for my true love to “rescue me” from my single life. Again, would it be great to meet a guy whom I connect with on a deep level whom I love and respect and admire? Yes, definitely. Does it consume my waking hours? No way – it’s a passing thought from time to time. And maybe somewhere down the line it happens, and maybe it doesn’t. And either way, it’s all okay.      

If there’s anything that Candace Bushnell’s characters have taught us it’s that love of self and friends and life is the greatest pursuit of all.