Each year, I choose a word to live by. In 2024, my word was vulnerability. I admire vulnerable people and wanted to get better at it.
I knew Phineas, my soul dog, was nearing the end of his life. He was struggling physically and mentally. On January 28th, I helped him cross the rainbow bridge. It leveled me. I had a hard time recovering. The grief is so deep because the love is so great. I asked for and receive so much support during this time. I’ll never stop missing Phin; I’m just learning how to better carry the grief. In 2024, I supported more animal charities and had my first foster dog success story to honor his memory.
My second Emerson Page novel was released in May 2024, and I’d decided to do my first-ever book launch party. That was scary! I had visions of being in a room alone and no one showing up. I’m grateful to every one of you who showed up and packed the event. It was even more special than I ever dared to hope for.
My dissertation for my Master’s in Sustainability Leadership at University of Cambridge was due on July 29th. I’d set myself an enormous task by choosing a topic I didn’t know anything about. I had no idea where or how I would get the data, and I’d never written a full piece of academic writing by myself. I wrote about how storytelling can be used by climate entrepreneurs to connect to family offices and enlist them as partners and investors. Even my advisor was unsure how I could get it done since I had no previous connection to family offices.
I could’ve chosen an easier, safer, and more comfortable topic. I chose to do work that needed to be done to protect nature. I gave it everything I had, conducted 50 interviews, and built a new practical storytelling model for climate entrepreneurs to pitch themselves to family offices. I’m grateful to everyone who participated and supported me. This dissertation is a beginning, not an ending, and I’m excited to see where it will go in 2025.
After my dissertation, I dedicated myself to the presidential election, canvassing, and taking on social media, voter registration, phone banking, and text banking responsibilities. I’m continuing to learn to use policy to fight for the causes that matter to me.
I wanted to get better at having honest conversations and leave nothing unsaid. This was uncomfortable and difficult for me because I was taught early on to be a grin-and-bear-it kind of person. I’ve gotten very good at balancing radical candor and radical kindness.
I worked hard to prioritize joy, peace, and happier-ness. I spent more time in nature and looked after my health. I challenged myself to learn Italian and improve my Spanish. I spent a lot of time on my friendships and building community – the greatest gift.
2024 held some stumbles, mistakes, and disappointments. I kept showing up and leaned in to curiosity and wonder. I feel stronger and braver, physically and mentally, ready to put it all to good use in 2025.
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
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