South Brooklyn during Friday’s floods. Photo by Christa Avampato.
A river flowed from Prospect Park through my neighborhood in South Slope, Brooklyn on Friday when we were pummeled with 7+ inches of rain in ~12 hours. I didn’t realize NYC’s floods were international news until I started getting messages from friends outside the country. With over 13 inches of rain in September, this is the 2nd wettest September since NYC began keeping weather records in 1920.
I took this photo of the flooding from my apartment at 8am. As I watched the water gushing through the streets, I thought about a conversation I had with my friend, Alex MacLennan, almost a decade ago. He told me the climate models then predicted the western half of the US would grow increasingly drier and hotter while the eastern half would be regularly flooded. How right they were.
NYC is an archipelago that sits mostly at sea-level surrounded by brackish water with the busiest shipping port in the US. Though it looms large on the national and international stages as a financial, cultural, political, and media capital, area-wise it’s small and easily overwhelmed by water.
It is, in many ways, a climate disaster waiting to happen. It’s the mostly densely populated city in the U.S. with nearly 28,000 people per square mile and has the largest population with almost 9 million people, more than double the size of the next largest city. The population doubles during the workday with as many commuters as residents. It’s also a city of hard surfaces (though we have 7 million trees and the tree canopy covers 21% of the city). Aged infrastructure and a subterranean subway that is 100+ years old further compound threats from flash flooding, coastal storms, and sea level rise. Flooding here is a crisis that must be urgently and unrelentingly addressed.
The country and world can’t afford to lose New York. While some strides have been made to protect the city from climate change, it’s not nearly enough. But all that may be changing, and fast.
These floods will become more frequent and intense in the coming years. We have to mitigate and adapt at the same time with nature-based solutions like biophilic architecture, mangroves, reefs, rooftop farms, and the transformation of vacant lots into bioswales. They are proven, efficient, and relatively inexpensive solutions. I hope the work at Governor’s Island can make these ideas realities.
Like all investments, nature-based solutions take time to create and scale. We have no more time to waste. We have to get started now, and it’s my hope that I can do my part to push this work forward.
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
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