“It does not require a majority to prevail, but rather an irate, tireless minority keen to set brush fires in people’s minds.” ~ Sam Adams
It’s a glorious thing to get to live a day exactly the way we want it to be. This weekend, I’ll be trying on the costume of a full-time entrepreneur. I’m getting ready to send my after-school program proposal to public school principals. Checking every “i” and “t” in the proposal, researching the best fit schools to target, and beginning to write the curriculum. I’m already fantasizing about spending tomorrow at my kitchen table, writing while the afternoon sun softly filters through the windows. It will be glorious.
Except when I’m scared, which I often am, when considering this proposal. If I think for too long about the task before me, my stomach starts doing back flips and my eyes well up. There are so many kids who have so little and need so much. I’m one person, with one little project. What kind of impact will that have when I consider that I want to reach hundreds of thousands, millions, of kids around the world? I am one small person. When I’m alone, this thought comes to the forefront of my mind and is undeniable.
I was just on the phone with someone, explaining why this project is so important, why it matters, and why I have to do this now. As I spoke, I felt the strength rising within me, the tears of frustration turned to tears of possibility and hope and dreams realized. And then he said something to me that I wish I could box up and carry around with me forever. Something that Jane Goodall communicated last night, too. He said that while I might need to pour everything I’ve got into this curriculum, that’s only half of the program. The other half will be the love I give while teaching. Love I can give – I know I’m good at that. So now I know I’m already halfway there.
Last night, the 92Y had a slide show running with quotes and photos of Jane Goodall pertaining to her work around the world. One quote that struck me so hard was one in which she talked about having goals with a wide-reaching impact. “Although the challenges seem daunting at times, this is ultimately the only way to make lasting change – one life at a time.” My pilot program is for 10 kids, barely a drop in the bucket compared to how many need this program. My hope is that those 10 will help others in turn, and so on. We’ll use leverage and multiplicative efforts to achieve this ideal of helping every kid grow up to be a productive, creative, empowered adult.
Yes the challenges are daunting. They’re downright overwhelming. I know in my heart that we can do this, that a small group of passionate people can start to set the world going in the right direction. Simply put, that’s all I’m trying to do.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 