retail, trend

Will you have a blue (iris) 2008?

Christa Avampato

It’s time for the lists that herald “The (fill in the blank) of the year.” Some look back on 2007 and others look forward into 2008. Pantone Color Institute is a New Jersey-based company that makes predictions of which colors will dominate design markets. The color news for 2008: No. 18-3943, blue iris.

In the Fashion & Style section of the New York Times this past week, Leatrice Eiseman, the executive director of the Pantone Color Institute, said: “Blue Iris brings together the dependable aspects of blue, underscored by a strong, soul-searching purple cast. Emotionally, it is anchoring and meditative with a touch of magic.”

Can 5 people predict what colors will be hot. Maybe. Though if there’s any prediction that’s always accurate – fashionistas and designers will make their own way through 2008, regardless of what’s “in”.

For the full article and photo above seee the Fashion & Style section’s post http://www.nytimes.com/2007/12/20/fashion/20COLOR.html?_r=2&pagewanted=1&th&emc=th&oref=slogin

creativity, finance, gifts, hand-made, holiday, home, homeade

Madonna had it right

Christa Avampato

How many times have we heard that giving of ourselves is much more in the holiday spirit than stopping off at a retailer to participate in the never-ending American consumerism. Great sentiment though what’s a company based on selling “stuff” supposed to do with it?

Enter the HP Activity Center.
http://expressioncenter.wetpaint.com/page/Holiday+Gifts+in+Under+One+Hour
By creating the WetPaint Wiki (http://www.wetpaint.com/), HP provides easy templates and instructions to create unique items from ornaments to cookbooks to toys to calendars to gift wrap. This is the Make It Yourself trend to the extreme and allows all of us to tap our inner artist. Additionally, you can share your creations and creativity tips with the WetPaint community, allowing you to not only make your own wares but show them off as well.

“Express yourself” never had more meaning…

business, change, creativity, education, innovation, work

On innovation: flaws in the process

Christa Avampato

Bruce Nussbaum, who writes the design blog for Business Week, recently published a post on what he sees as the greatest innovation mistakes made by companies. He references a study that was done by three large consulting firms that uncovered how companies that are widely-considered as top innovators actually go about the innovation process. What they found is astounding: most innovation happens by accident and most of the people inside the company achieve innovations by being contrarians and working against the systems in place.

While all of the mistakes are critical to keep in mind when we are engaged in attempting to be innovative, the number one reason that Nussbaum points out is the most important when we are considering whether or not to join a company: CEO sloth. While people within a company that live at the bottom of the food chain can drive innovation up through the ranks, corporate gravity is against them. If a CEO is inherently an innovative person who values ideas and opinions from people on the fringes of the organization, then innovation and innovators have a greater shot at success. Corporate leaders must be committed to walking the innovation talk and opening their wallets in support of the process.

A lot of new graduates crave jobs in “strategy” and to be honest, the universities that educate them are not doing them justice in this department. Here’s what the universities aren’t telling them: Every job worth your time has a strategy and everyone at an organization must consider themselves to be creatives, to be innovators. No organization is going to welcome in a new graduate and think that their ideas are the most brilliant ones ever spouted, even if they are. New ideas are absorbed in bits and pieces and it takes patience, time, and commitment to have them heard by the highest levels of a company. A word to the wise: spend your job search time finding a boss who supports your efforts of creativity, and make sure that person has the ears of the people who control the purse strings. And understand that innovation is a long and winding road.

To read Bruce Nussbaum’s full article, visit http://www.businessweek.com/innovate/NussbaumOnDesign/archives/2007/12/top_ten_innovat.html.

career, change, work

Before jumping off the train

Christa Avampato

Patience is the companion of wisdom. ~ St. Augustine

Without a doubt, frustration abounds in the retail world this holiday season. Sales are down for most companies, as is morale within these companies. I have a few friends who are working in turn-around situations, and the potentially rocky economy is causing them some angst. In an agitated state, it sometimes seems easier to jump ship than hang around waiting for the other shoe to inevitably drop.

I can confidently say that several times in my career I have lacked patience, mostly because I did not have the wisdom of experience on my side. Simply, I didn’t know what I didn’t know and as a result when the tough times got going, I did too. While I don’t regret my decisions because I am thrilled with the life I have today, there are times when I wonder how things would have turned out if I had waited out the unpleasant times a bit longer.

Patience is difficult to achieve and even more difficult to hang onto once we have it. We begin to look around anxiously for a new and “better” opportunity. We feel we’re spinning our wheels, wasting time. Life is passing us by on the express and we’re on the local. The tug of frustration beckons us to move on when the picture in front of us is less than rosy. Rather than dashing out the door, sometimes it is worthwhile to consider riding out the wave to see where it carries us.

experience, intelligence, work

Get down to wise up

Christa Avampato

“It’s not that I’m so smart, it’s just that I stay with problems longer.” – Albert Einstein

We spend most of our life dashing around, especially during the holiday season. Parties, meetings, errands, and the endless circuit of email to phone to internet to TV and back again. I’m not convinced that this dexterity at multi-tasking is a good thing. Of course, I say this as I eat my lunch, read a magazine, check my email, and write this blog post. There are numerous scientific reports being released now with the theory that multi-tasking is ruining our ability to think clearly.

We look to people like Einstein as a genius, and to be sure, he was. I do not in any way mean to take anything away from him. I am a great admirer of his works, and have read several biographies on him. When I was 18 I wanted to go to Princeton so I could somehow develop my own inner-Einstein in the very place where he did so much important work.

In all of his glory, he has these quotes like the one above that just bowl me over. Was Einstein brilliant because of his enhanced natural ability? He claimed no. He took the time to wrestle with problems and complications in the world around him, and then formulated ways to make sense of them. Literally, when he came across a problem, he sat down (or went on one of his famous walks) and thought. Toward the end of his life, he hired a scribe to follow him on his walks and jot down things he’d mutter to himself so that he could later sit with the notebook and piece together the thoughts.

I’m not suggesting we run out and hire scribes. One, it’s probably prohibitively expensive, and two, it just looks plain weird unless you are some recognized genius like Einstein. What we can do is sit down and breathe. In our rush to do everything quick quick quick, onto the next thing, hurry up, we gotta go, my to-do list is growing every millisecond, etc. we are losing perspective. We are losing our ability to reason and thinking through challenges and choices.
We all have an inner-Einstein. The question is whether or not we will take the time to listen to him.

The picture above can be found at http://www.brainboomer.com/.

business, career, dreams, happiness, work

Getting real to get "unstuck"

Christa Avampato

“With lies you may get ahead in the world — but you can never go back.” ~Russian proverb

It’s likely that the Russian who coined the phrase above was thinking about lies people tell one another to get ahead – in business, in relationships, in life in general. When I read it, I considered the lies we tell ourselves and how they distort our perception because if we lie long enough, we actually begin to believe the lies are true. And not only can you never go back; you also may have a very difficult time moving forward. Through lies, we get stuck.

Jim Collins has said that if we want to get great, first we have to get real. So how do we start on this path to real that will lead us to great? I try to start with a vision of where I want to be, regardless of where I am right now. And little by little I work my way back from the vision to my current situation, one very small step at a time. If I want to own my own business, I have to consider the actual tasks I’d be doing when owning the business, and then I’d have to envision what kind of people I want to work with, and then I’d have to think about what kind of service or product I’m supplying and how it’s being supplied, and on and on, until I get to my current work situation.

Getting real is much easier to handle when we break down reality into bite-sized pieces. And when we aggregate all of those small pieces together, we’re able to build a road that leads us exactly to where we want to be.

career, creativity, discovery, work

Rule breakers by nature

Christa Avampato

Every once in a while, I hear a broad, sweeping generalization that stops me in my tracks. Today, I was talking to someone about corporate recruiting at large companies and how much effort and funding they spend on recruiting and branding events at top universities. The trouble with recruiting the best and brightest to corporate America is that corporations don’t know how to keep them. Students from top universities don’t want to work for someone else. When placing bets, the students will bet on themselves. They’re bred to have a tremendous amount of self-confidence and they firmly believe that they know best. So, when confronted with a rigid corporation that can’t flex, they flee.

There are a few key qualifiers with this generalization. There are bright people at all schools, not just those with a high rank. I went to two fantastic universities, and I was very lucky to be a part of both. And while I met a slew of very smart people in both places, I also met a fair number of people who made me question the admissions standards. And to be certain, large corporations are not devoid of bright people. On the contrary, there are often many intelligent people rising through the ranks.

I don’t think it’s intellect that separates the different tiers of schools, nor the students who attend them. My belief is that it is all about attitude. From the time I was 18, I was held up to a ridiculously high standard in my academic life. Those without self-confidence didn’t make it through – the system beat them up and then beat them out. What top schools are left with are a student body who truly believes they can do ANYTHING so long as they work hard enough and want it bad enough.

And this circles back to the tough part for corporations: they don’t give the vast majority of team members the opportunity to do anything they want. Their rigid rules and love of processes stifle the very talent they worked so hard to get. A word to the wise: if large companies want talent that will drive growth and move the company forward, that talent must be given the latitude to do exactly what they were hired to do – think different and act accordingly.

The photo above can be found at http://picasaweb.google.com/kathryn.davidson/Penn/photo#5103173644839047218

business, career, change, creativity, dreams, happiness, work

The Natural Order

Christa Avampato

“First say to yourself what you would be; and then do what you have to do.” ~ Epictetus,Greek philosopher

It’s easier to formulate actions than it is to really get at the core of the motivation and then develop actions that support that core. I’m not sure why. Maybe it can be likened to eating a hot bowl of pasta – easier to twirl around the edges and work in than to plunge right into the steamy center. And yet, the few times when I start out on the fringes and work my way in, I end up realizing that I spent too much energy on the edges when I should have dove right in. And when I have jumped in with both feet, even if I got burned, I learned a tremendous amount and had no regrets.

I considered this as I read about Paul Potts, a British cell phone salesman who at his heart was an opera singer. He finally got his chance to do what we loved on an episode of “Britain’s Got Talent.” Though, imagine what would have happened if not for reality TV. How many other Paul Pottses are out there who “die with the music still in them” as John Lennon would say. Was it that they didn’t know their core and spent their lives on the fringes of their potential or was it that they were actually afraid of their callings and spent their lives running from destiny?

This is good food for thought as I consider the hours of my day when I’m happiest and what I have to do to make those activities the predominant way I spend my time. I have also found that in crafting a business case for my own company, I also must start at the core. Yes, I will make mistakes and I will get a burn or two or ten. It’s worth the risk – I’d rather end up bumped and bruised than wishing I had sung the song I was meant to sing.

business, career, creativity, entertainment, happiness, innovation, money, New York, society, technology, trend, writing

No one needs to pay you

Christa Avampato

From my earliest memories about what profession I’d like to have, I wanted to write. And the troublesome thing to me was always that I may never get anyone to pay me for doing what I love. I’m 31 so when I was growing up, blogs and the like didn’t exist. We were still living in the days of big blue chip companies dominating the globe. “New media” as it’s known today was just a dream inside the imaginations of a handful of people.

Today, I can confidently say that I am a writer. I don’t have a magazine gig. I don’t write for television of film. You can’t see my work in a theatre. I never signed a contract and I don’t have an agent. No one gives me assignments. And it’s no longer just tucked away in some old journal that even I’ll never go back and review, much less have anyone else read. It’s out in the world, in this wonderful thing called the blogosphere and I write whatever I’d like to write about. I do what I want, when I want, which is really the only way I am capable of living my life. I have a disdain for authority or anything that hampers personal freedom and creativity and I am largely a contrarian at the mere mention of phrases like “well, you HAVE to do it this way.” I actually don’t HAVE to do anything, and I won’t.

I used to be weird for feeling this way. Now, it’s become the way of the world. With user-generated content growing by leaps and bounds by the minute, the limits that have been placed on our lives are being ripped down in the blink of an eye. Agents, creative unions, casting directors, TV networks, producers, and film studios used to rule the roost. And while they still wield some power, it is largely dwindling to a modicum of what it used to be. We are very quickly becoming the “take charge of our lives” generation. Contrarians rejoice, we have worked our own way out of the job of being contrarians. (And not a moment too soon. Being a contrarian is exhausting work and I have other things I’d like to be doing!)

Last night I attended the Mustaches for Kids event at the Montauck Club in Park Slope. A hilarious and worthwhile event. The only nosh available was pickles by Bob from McClure’s pickles. (http://www.mcclurespickles.com/) When not in the kitchen whipping up his grandmother’s recipes, he’s acting and writing. He was telling my friend, Monika, and I about a new webtv show he’s on – http://www.theburg.tv/. It’s entirely created by his friends from college who live in Williamsburg. They didn’t create it to make money, they did it for the love of creating. And here’s the good news: they have 4 million people who have watched the show on-line, the audience is global, SAG is contacting, and Michael Eisner’s company is interested in investing in the project. The paradigm of entertainment is being torn down and built up by the talent rather than being dictated to them.

These kinds of success stories by the underdog brighten my day. It is indeed a brand new world. Focus on being great and creating your life, and the money will follow.

time

Keeping time on your side

Christa Avampato

” Who forces time is pushed back by time; who yields to time finds time on his side.
~The Talmud”

Every once in a while I have a day when it seems that every one of my efforts to do anything productive is thwarted. And I get so frustrated that I think it would have been a better use of my time to just stay home. So, I work harder and put in more effort to try to get done what I need to get done. I fail miserably, and eventually I do give up and go home. Some days, the world has other plans for us.

What I should do in these situations is take a seat somewhere, breathe, and just re-collect my thoughts so that my actions aren’t wasted. So when I stumbled on this quote the other day, I wrote it down and tucked it away in my wallet to pull out the next time I’m having one of these “why can’t I get this to work?” moments. Because sometimes, staying home is just not an option.