books, creativity, writing

Inspired: Build your book into a brand – a lesson from Emerson Page

Build a brand from your book
Build a brand from your book

When you write a book, you have to create a whole world that is rich with future opportunity. My hope is not only that my first novel, Where the Light Enters, gets published, but that I can also make it into a brand in its own right. Such is the way of today’s publishing landscape, and that’s not a bad thing! I’m planning on a game of some sort based on the story that highlights the value of compassion, empathy, and imagination. There are also many other books within the book that I could write that tap into different facets of the story. Among them:

– There’s plenty of room for a sequel to this book and an associated travel guide of Emerson’s quest
– The book that is the crux of the whole story—a guide to having endless and unlimited creativity
– Sketchbook of fantastical inventions (based on Truman’s character)
– Children’s book entitled The Star Lighter (written by Emerson’s mother, Nora)
– Folklore medicine and healing recipe book (based on Irene’s character)
– History of the 9 muses, and a book that tells the story of each one
– Inspirational essay collection from people all over the world who have been helped by the shoots of The Crooked Willow (based on Samuel’s character and the cafe that is one of the main settings in the book)

And the list goes on…With a lot of hard work and a bit of luck, Emerson Page could be a part of my life for a very long time.