Anna Van Fleet is a wonderful and supportive reader of the Christa In New York: Curating a Creative Life community. She was curious about my writing process, yoga teaching practice, and how I use the two of them to support and bolster creativity. Given that this type of discussion is one of my very favorites, I was honored that she asked to interview me on her blog, Moving with Grace.
Below are a couple of the questions and responses. To read the full story, click here.
Q: You are a prolific and talented writer, on many topics. You have self-published books, and are collaborating with others. You also have a great blog and a lot going on! Can you tell me about your practice of writing?
Christa: I do have a daily writing practice. I sit down every day at some point and write. I’ve been doing that for 6 years. I wanted to become a solid writer and I felt the only way that I could do that is to practice every single day. Sometimes it’s for my blog (which has a daily post) and other times it’s for freelance pieces or personal writing projects I’m working on. It’s become such a ritual now that I actually don’t feel right if I don’t write every day. For me, writing is like brushing my teeth. I see and experience the world as a writer and it makes sense of me to get those observations down in some way.
Q: You are interested in yoga and meditation used as tools for creativity. Have you developed a philosophy on what works in the practice of yoga and meditation specifically with regards to creativity?
Christa: I’ve taught yoga for creativity classes at places such as SXSW (ed. note: The South by Southwest® (SXSW®) Conferences & Festivals (March 8-17, 2013)) and NYU. A number of my students are professionals in creative fields. Yoga is a tremendous support to me as a writer and product developer. My yoga teacher, Douglass Stewart, says that our practice both saves and serves. That’s definitely true for me.
Creativity needs boundaries. A painter’s canvas is only so big. A book can only be so long. A songwriter’s tune can only last so many minutes. It’s these boundaries, these guideposts that hone and focus our creativity. We eliminate the unnecessary so the necessary can speak. Discipline and determination are wonderful, useful tools for artists of all varieties. Without them, our creative muscle just becomes one big blob. Organizing our creativity is what gives it impact and that’s what I try to impart in all of my work and my teaching.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 
Hi Christa – It was lovely to chat. Thanks again.
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