“I am not afraid. I was born to do this.”~ Joan of Arc
On January 1st, I started down the path that would culminate in a leap from my current job. I thought it would be December by the time I actually made the leap but yesterday I gave my notice and my last day at my job will be June 15th. My co-workers are sad and disappointed as much as they are proud and excited to see me give my dream a real shot at coming true. I am so grateful for the lessons I’ve learned there and excited for the next chapter.
For the past 4 years I have been working full-time as a product developer for a financial services company and now I will turn utilize my experience toward teaching, writing, and creative product development projects, particularly (but not exclusively) focusing on technology in the healthcare and education spaces.
When I graduated from business school 5 years ago, I never imagined that I would contemplate working for myself. I made excuses: I’m too young; I don’t have enough experience; I’ll never make enough money to support myself. They are all valid fears, but there was one fear that was greater than all of these combined. What if I never devote my time to the projects that really light me up? How would I reflect on my life knowing that I didn’t do everything I could to merge my work with my passions?
And then the answer became simple – I have to at least try and that means letting go of what seems stable and secure for the sake of following the path that is most authentic. In actuality, the latter is the safest road. When we put ourselves in charge of our futures, we find renewed energy, strength, and creativity. We understand the true value of our time. We find our greatest worth.
So now as this chapter comes to a close, a bright, shiny, new one begins. Thank you so much for sharing this journey with me, for all of your support and encouragement, for believing that we can all be exactly the people we are meant to be, living the lives we are meant to live. We’re on our way. We’re building our wings.
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
6 thoughts on “Leap: My New Year’s Resolution Is Complete – I Took the Leap”
Enjoy this glorious time of transition. Make the transition your pose. So excited with you. Thank you for chronicling your journey.
You did it Christa! Wow, I’m so excited for you. This brightened up my day 🙂 Congrats. Wishing you greatness in this next chapter in your life! Will be picking at your brain about this soon.
PS. I hear you on the the part about working for yourself. I have contemplated those very thoughts about my future, and life in general.
Enjoy this glorious time of transition. Make the transition your pose. So excited with you. Thank you for chronicling your journey.
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I will, Mary. It’s such a special time and I want to make the most of it!
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I’m so proud and thrilled for you. Can’t wait to see the footsteps in the sand on your new path.
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Thanks, Lisa. I love that image. Ready to make some footprints and hope to have others right along side me!
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You did it Christa! Wow, I’m so excited for you. This brightened up my day 🙂 Congrats. Wishing you greatness in this next chapter in your life! Will be picking at your brain about this soon.
PS. I hear you on the the part about working for yourself. I have contemplated those very thoughts about my future, and life in general.
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I did! And 6 months ahead of schedule. Woohoo! Excited for the next chapter.
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