?What If! Innovation is one of my favorite innovation firms. They have a resource they use to get at key insights called “WOWs”, short for “Windows of Wisdom”. Everyone has them. Pieces of experience, knowledge, and expertise that give us special insights into how things work, or how they should work. They help us build empathy and compassion for specific circumstances. Being a parent, having a pet, living in a certain city, how we commute to work, what we do all day to earn a living, what we read, watch on TV, and hobbies we take up in our free time. It all matters – who we are is largely determined by how and with whom we spend our time.
Never underestimate WOWs, yours or anyone else’s. Insight is an elusive, odd beast that shows up in the strangest ways at the strangest times. Our WOWs are handy little assets to always keep in our back pockets. They help us recognize opportunities, and can be used for the greater good. Be generous with them – share what you know.
Here are 5 ways to put your WOWs to work:
1.) Crowding sourcing databases. A quick Google search will provide a myriad of agencies that now list crowd sourcing as an expertise and they need communities of people to be their experts. Their business depends on it. So get out there, join some of them, get compensated (in a variety of ways), and put your experience to work.
2.) Mentor or teach. Young people need our stories and example, now more than ever. Mentoring and teaching is the ultimate gift we can give because it involves generously sharing our own history. Check out sites like Takepart.com or Volunteermatch.org to find mentoring opportunities near you.
3.) Write. Writing in any form is helpful to connect us to others, to inspire, and to learn. Blog, comment on blogs, write a column or an op-ed, get involved in online communities of people with common interests. Put your thoughts out there generously and you’ll be surprised by the goodness you get in return.
4.) Create partnerships. Think of networking as finding like-minded partners. Write letters to people you admire – that’s how I wrote my column for Examiner that ultimately became my e-book, Hope in Progress. Online communities and Twitter are other great places to find potential partners who are as passionate as you are about your interests.
5.) Start a side business. Your key insights can be leveraged creatively to generate extra income. My interest in yoga led me to pursue my 200-hour RYT training and my creation of Compass Yoga. My interest in the art of writing led to my freelance writing work. Your hobbies can help you do well and do good at the same time when you share them with the world.
How have you put your experience to work for you?
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
View all posts by Christa Avampato
?What If! Innovation is one of my favorite innovation firms. They have a resource they use to get at key insights called “WOWs”, short for “Windows of Wisdom”. Everyone has them. Pieces of experience, knowledge, and expertise that give us special insights into how things work, or how they should work. They help us build empathy and compassion for specific circumstances. Being a parent, having a pet, living in a certain city, how we commute to work, what we do all day to earn a living, what we read, watch on TV, and hobbies we take up in our free time. It all matters – who we are is largely determined by how and with whom we spend our time. 
Christa Avampato 
Love this and insightful. Christa, Would you be interested in republishing this article on a tutorial platform site as a lead out to sell your other intellectual capital?
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Absolutely!
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