“A certain amount of opposition is a great help to a man. Kites rise against, not with, the wind.” ~ John Neal, American author and critic
I thought about this quote on my yoga mat today as I kept practicing my arm balances. I’m not good at this group of postures – the entire weight of the body is balanced on the hands in different positions. It requires a lot of core strength and coordination – two things that I don’t quite have in abundance. So I keep practicing. Doing the prep postures, trying them on my back, giving it a go, falling over. Actually, today in handstand I did a forward roll, exactly what I was afraid of doing. And you know what? I was fine.
Arm balances are for me what wind is to a kite. They are a good challenge for me, especially as I work on building more courage and confidence. I try to get my very soul up against them and rise. Most of the time I lose, but I keep at. Everyday I get a few moments of that floating, fluttering feeling that arm balances provide. I feel the full strength of my upper body. Eventually my body will figure it out. Eventually it will learn how to fly. It’s what we were made to do.
The photo above was taken by David Martinez for Yoga Journal.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
“A certain amount of opposition is a great help to a man. Kites rise against, not with, the wind.” ~ John Neal, American author and critic 
How right you are, Christa, as usual.
“If at first you don’t succeed, try, try, and try again.”
Those words were drummed into my brain(?) as a child.
“Practice makes perfect.” Yet another memory test for me.
After all, success and failure are just part of the process.
Enjoy the journey and I am sure you’ll do just fine. Cheers!
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i am also working on arm balances, my least favorite set of postures. One of the hardest parts for me is gathering the willpower to launch off the ground, and the faith that yes, i can do it.
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Hi Emily,
Well we’re in this together! These are so tough for me but I really want to be able to embody these posture. I can’t tell yet if it’s a physical limitation or a psychic limitation that is keeping me from getting into an arm balance. I may try to take a workshop on them to find out!
Here’s to flying!
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