“Alice laughed: “There’s no use trying,” she said; “one can’t believe impossible things.”
“I daresay you haven’t had much practice,” said the Queen. “When I was younger, I always did it for half an hour a day. Why, sometimes I’ve believed as many as six impossible things before breakfast.” ~ Alice in Wonderland
“Start by doing what’s necessary; then do what’s possible; and suddenly you are doing the impossible.” ~ Saint Francis of Assisi
Tonight my friend, Dan, took me to see a screening of Tim Burton’s Alice in Wonderland, the journey that Alice takes on her second fall down the rabbit hole. In Tim Burton’s colorful, magical style, he re-creates a Wonderland transformed into a wasteland by the Queens of Hearts. The story unfolds as good battles evil, as a young girls grows into a woman, and as the repressed gain the confidence and courage to fight for freedom. It’s a story as old as time, and yet it’s something more, too. That’s why it’s my favorite book.
My favorite quote from Alice is the one about imagining impossible things. So often we spend our days saying why something can’t / won’t / shouldn’t work. We make excuses and justify inaction. How much of our time do we imagine impossible things, and then take them a step further as Saint Francis counseled us to do. Impossibility is an alluring things to strive for.
In Tim Burton’s re-telling, Alice is fighting the jabberwocky and to strengthen her own resolve, she begins to recite six impossible things. So I’m testing myself a bit tonight, imagining my own list of six impossible things:
1.) To ride the subway on a weekday morning with a car full of people excited for the day ahead
2.) A world where everyone has just enough of everything they need, and they’re content with that
3.) An education system that bases every ounce of learning on creativity
4.) Me doing advanced arm balance poses in yoga class
5.) A world that fully appreciates the wisdom of the aged, children, and animals
6.) A year full of days that feel like that first day of spring after a long, hard winter
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
What a lovely list… #6 really spoke to me…how amazing if every day felt like that.
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Thank you for this,Christa – I wasn’t sure I wanted to see the movie – now I know I have to. Love, Mom xxxooo
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Nice list. I’d like to be able to really, truly appreciate the wonder of my children in every moment.
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I love that wish – I hope you do it! Children are such an amazing gift.
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