I thought that this step would be coming much later in the year. I had planned to study and take my GRE, get my after-school program with Citizen Schools underway, and then work on converting my blog from Blogger to WordPress. I got it completely backwards. Yesterday I spent most of the day setting up this site for prime time, the after-school program starts at the end of January, and then I take my GRE on February 6th. The best laid plans…
I just couldn’t help myself with this new site. Professionally I needed to showcase the big projects I’m working on in a way that Blogger couldn’t do for me without significant time and financial investments. While I’m finding WordPress a bit more complicated than Blogger, my expert media friends tell me it’s worth it so I sat down and got it done yesterday. I expect it to be a work in progress for many months to come.
So let me show you around:
– My main page is my blog since my writing is the project that’s most important to me and where I spend the most time.
– I added a “Help Haiti” tab. On it, you will find a link to the U.S. State Department which is coordinating the U.S. relief effort. I’ve also included some other excellent sources of information on the situation in Haiti. I’ll keep adding to it as I find new info. If there’s a link you think I should include, let me know.
– “About Me” gives my short bio and the first of one of a few photos of me. The photos on the site were taken by my good pal, Dan Fortune, who spins a mean mix of classic hits like you’ve never heard them before and is a whiz with a camera.
– “Other Writing” gives a short description of other publications where I’ve been published and featured. When my e-book is finished it will get its own tab. More to come on that in the next month.
– “Innovation Station” is the after-school project I am piloting with Citizens Schools this spring. My goal is to use product development and entrepreneurship to engage children in their studies. Now that this conversion to WordPress is complete, I’ll turn my attention to Innovation Station. This page will look radically different in the next few months.
Just to the right, you’ll find a sidebar that allows readers to subscribe via email (you can subscribe via RSS at the top of the page), join me on Twitter, see my 5 most recent posts, search via category cloud that shows my most common writing topics, a blogroll of some of my favorite sites, and an archive.
I tried to keep the design simple and clean, eliminating the unnecessary so the necessary may speak. Let me know what you think in the comment section, via Twitter, or via email. I look forward to the continued changes and conversation!
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
Congratulations on your move!
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Hi, Trish! Thank you. I’m very excited about the new site.
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Found you via Tweetdeck – well done on your blog move and update, it seems like a total nightmare to me and one move I would definitely need a lot of help with! This blog looks great and I’m sure you’ll get the hang of it all very soon.
CJ xx
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Hi Crystal! Thank you so much for your comment and encouragement. It actually wasn’t so bad moving over. If you’re interested in doing that and need any help, let me know. Glad to lend a hand!
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I LOVE IT! I will update all the links on TJCC too. Congratulations my dear!
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Thanks for encouraging me to jump over to WordPress, Laura! I am already seeing how much better it is.
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congrats christa. lookin good!
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Thanks, Col! Glad to join you over here on WordPress.
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Christa, There’s a little gift waiting for you over at my blog…I love what you do and what you write about. Peace to you, Kathy
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Kathy! Thank you so much for your kind words and mention of my blog. I am so glad we connected and I can’t wait to read your book!
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