“Let me tell you the secret that has led me to my goal: my strength lies solely in my tenacity.” ~Louis Pasteur
My friend, Laura, the author of Laura Reviews, recently posted an interview with Hugh MacLeod, author of Ignore Everybody and 39 Other Keys to Creativity. At the end of the interview, Laura asked him for his advice to writers. He simply said, “Keep doing it. It’s better to write 50 words every day, than 2,000 words every month.” In other words, keep going.
On Daily Good, a blog that promotes positive news stories, I read the quote above by Louis Pasteur. Pasteur is best known for the development of vaccines and the process of pasteurization. While he could attribute his vast scientific accomplishments to intelligence or creativity or even a variety of qualities, he credited his tenacity as the only key to his success. In other words, his achievements are due to his ability to keep going.
With all the rain falling in New York City lately, I’ve steadily been working my way through my Netflix cue. I rented We Are Marshall. It looked like a compelling story, and one I was unfamiliar with. After a tragic plane crash in which nearly the entire team, coaching staff, and many fans of Marshall University’s football team perish, the university considers deferring its program.
One of the four remaining players rallies the school’s students who stage a peaceful demonstration outside of the school’s board meeting as the board is deciding whether or not to defer the program. Every student at the university turns out, chanting one single saying, “We are Marshall.” After an exhaustive search to find a new coach, Jack Lengyel (then head coach of the football team at The College of Wooster) convinces Marshall to give him the job of head coach.
A grieving town, a spare number of players whose hearts and spirits were wracked with guilt, and a university suffering with a tremendous sense of loss and loneliness. That’s all Jack Lengyel had. And though the team had far from a winning season in 1971, the fact that they could rebuild any sense of spirit and win any games at all in the competitive arena of college football was nothing short of a miracle. They just wouldn’t take no for an answer, not matter how many obstacles they encountered. They kept going.
Tenacity pays. It obliterates challenges. It provides confidence to those who embrace it and inspires others who witness it in the spirit of others. So when we’re down or lost or we don’t know what to do with what we’ve got, the only way for us to get unstuck may be to just keep plowing through.
The image above can be found at: https://christaavampato.com/wp-content/uploads/2009/06/tenacity.jpg?w=300
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 
I was just catching up on your posts – THANK you for the link you posted – I'm so sorry I didn't say anything sooner! You put a great context around the topic of creativity and tenacity (since you are the expert of both!) I always learn something new every day from you!
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Thanks, Laura, and ditto on all counts. It's true amazing what fabulous interviews you land for Laura Reviews and they are always so inspiring!!
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