Joshua Klein is a Principle at frogDesign, an incredible design and idea house based in New York City. I read their blog, frogBlog, religiously and everyday find new ideas and POV that give me new perspective. Klein recently spoke at TED about crow and corvid behavior, his unusual passion for the last 10 years.
Klein explains that we seem intent on a handful of things when it comes to wildlife. We are very concerned with endangered species, particularly those that are endangered because of human destruction of habitat and hunting of the animals. On the flip side, we show disdain for those animals who have learned how to thrive in spite of a human desire to crush their species – rats and cockroaches are examples.
The most remarkable specimen of a species that seems to thrive on human existence are crows. They always live within a 5km of humans, on every continent except Antarctica. Like chimpanzees, crows use tools, reason, and logic, and then teach these skills to their young and flock. They have memories, particularly of physical human descriptions, better than most humans. They have trained themselves o understand human systems like traffic lights, and then use these systems to their own benefit. They adapt to challenges quickly and can even be taught to use vending machines. Unbelievable you say? Watch the video. You’ll be blown away.
Great observations, Josh Klein. So what? Who cares if crows are smarter than we give them credit for? What can crows do for us? Klein is asking these profound questions and he’s wondering how crows and humans can form symbiotic, mutually-beneficial relationships. It turns out that crows could be trained to do a lot for us, if only we apply a snippet of creativity. Collect trash? Participate in search and rescue? Salvage valuable items from a landfill? After all, crows have proven one thing to us that we cannot refute – they thrive on human interaction and they aren’t going away from us any time soon. And as long as they’re here and willing to be a part of human society, then we might as well make them as useful as possible.
The photo above can be found here.
Take a peek at Josh’s website: http://www.wireless.is/
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
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