During my long weekend in Nashville, my friend, Dan, and I stayed in a Holiday Inn Express close to downtown. It took me a day to realize that the hotel was across the street from the Union Station Hotel, where I stayed back in 2000 during my first trip to Nashville. It was early on in my first theatre tour – a production of Sunset Boulevard.
Dan I took a stroll over there yesterday afternoon. In the Union Station, I had my first of many meals that I would have with Petula Clark, the star of the tour. I was seated down in the lobby having breakfast and she asked if she could join me. And of course I said yes. To this day, she’s the greatest person I’ve ever worked with. The magnificent stained glass ceiling is the same, as are the rooms around the atrium, but the breakfast bar is gone. Even though I can clearly remember that breakfast with Petula as if it happened yesterday.
Next door to Union Station is a restaurant called the Flying Saucer. In that space, I met Susan Schulman, the director of the Sunset tour, and the first well-known director I had ever met up to that point. It was also the place where I first talked to a man that I would eventually fall in love with and be involved with, off and on, for several years. 5 years ago, that man was in a motorcycle accident that would cause him to become a quadriplegic, though in truth he was lucky to survive at all. And that first conversation with him is so vivid to me that it could have just happened.
It’s a funny thing about places – they serve as the backdrop of the events that comprise our lives and yet they often don’t retain any of the physical evidence that we were there or that anything significant happened to us in their walls. What’s amazing about Nashville is that every place seems to house a story, or many stories. That city lives, and breathes, and of course, sings.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
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