I read a quote today from Elbert Hubbard. I have no idea who this is, though I really appreciate his sentiment. “The cure for grief is motion.” I was particularly struck by this after watching the coverage of Iranian President Mahmoud Ahmadinejad’s visit to the U.S. and the protests by Buddhist monks in Burma. To alleviate pain, suffering, and frustration, people strike out. The grief becomes so overwhelming that containing it becomes an insurmountable task.
But there is a different kind of grief that also inspires action. I am thinking about friends of mine who want more from life. My friend, Amy, who is in town for a visit and so incredibly gifted in negotiation and passionate about peaceful resolutions to international conflicts. My friend, Rob, who saw such a need for healing in our society and such a lack of available resources for people to use in their journey to healing that he just returned to graduate school to study social work. There is grief in watching complacency when we know that was is needed in transformation.
The need for re-invention of our daily lives is a constant, and must be at the forefront of our minds all the time. So often we wait for the New Year, or our birthdays, or some other mile marker. Really what we need to do is see every day we have as a time to remake parts of our lives that we wish were different. Wishing for change is also a form of grief. We need to see every day as a call to action. Imagine a world like that….
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
I was reading old entries in my blog and I had written about a fortune cookie I had received that said “The cure to grief is motion.” So, I googled it tonight and found your blog. I just wanted to let you know that you’re absolutely right about not wasting a day. Everyday is a chance to turn it all around.AIM = TyranasaurusRach :)Have a good one!
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Thank you so much for your kind post and for reading my blog! I really apperciate it. I whole-heartedly believe that motion will get us through just about any challenge.
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