business, career, creativity, job, journey, work

Leap: Stop Digging Trenches

“The only explicit lesson I got from my father was when I was not doing very well in school, and he had a little chat with me and said, “You know, there are people who work for me who dig trenches, and there are people who are professionals, and if you keep going the way you’re going, you’re going to be digging trenches for the rest of your life.” So that shook me up.” ~ Harry West, C.E.O. of Continuum, an innovation design consulting firm

Harry West was featured in the New York Times on Sunday in their corner office section, a weekly features that attempts to get inside the mind of a top executive. Harry’s statement above hit me like a punch in the gut. My education is what saved me, what lifted me up out of the situation I grew up in, and made my studies, travel, and the life experiences I treasure possible. Though I the hard lessons from very lean times are always with me, on occasion I need to remind myself that I am now on much more solid ground. At one point, I had to dig trenches because I had to start somewhere and there were few options for me. That’s not the case anymore. I’ve done my fair share of trench digging and it’s time to put down the shovel.

I don’t mean this to say that I’m done working hard. I hope I’m never done working hard, and if it ever looks as if I’m letting up on my relentless pursuit to go further, I hope you’ll force me to snap out of it. At some point, we need to pick our heads up, take a look outside, and find the thing that lights us up. Life is so incredibly short. We’re here for just a handful of years and we can’t spend it all in the trench.

The point of digging trenches it not to perfect that craft – it’s to lay the ground work for something that homage to the light within you. Learn what it feels like to dig one, and dig one well, and then figure out why on Earth that trench was so important in the first place. There must be something you want to build that makes good use of it, that wraps up your experiences and makes meaning of them. No one else can do that work – only you. Get after it.

business, cooking, creativity, food

Leap: We Could Learn a Lot About Business by Studying Coffee

Last Sunday morning I went to Sur la Table with my friend, Allan, to take a coffee class. One of Allan’s new year’s resolutions is to learn more about food and its preparation so he asked me where he might take some classes. I had read about Sur la Table’s new course schedule in the Times a few weeks ago and wanted to check it out.

Allan has also been a tremendous support of every adventure I’ve attempted over the last 7 years I’ve known him so I’m all too happy to return the favor. Judging by the fun we had on Sunday, I think the coffee class is just the beginning of our culinary classes.

The class was put together by Illy and coffee master Giorgio Milos walked us through the intricacies of selecting, preparing, and enjoying coffee in a variety of its beautiful forms. A caffeine lightweight and a lover of a good adventure story, I was sufficiently buzzed through Monday, body and soul. Giorgio spun a tale of intrigue, passion, and jealousy peppered with royal battles and thievery, all while he served up cup after cup of rich, frothy coffee. It was like sitting around a campfire late at night and hearing the rich oral history of a people passed down by a wise village elder in a fine Italian suit.

Lesson #1: We determine our destiny
The bit of information that had my mind whirring (beyond the effects of the caffeine) was how the method of brewing deeply affected the taste, consistency, visual appearance, and aroma. Same raw grounds and water in, completely different end-product out. The only variables were the pack of the grounds, the pressure and temperature of the water, the texture of the grind, and how long the water was in contact with the coffee grounds. All variables are controlled by the person making the coffee. The raw material matters, certainly, but how we treat that raw material has an incredible impact on our results.

Lesson #2: Every moment offers the opportunity for creativity
I was also struck by the artistry of coffee-making, and I’m not talking about pretty pictures made in crema. Giorgio had a finesse and a grace that reminded me that creativity can be brought to bear in every act we take. Whether we’re painting, playing the piano, or making our morning joe, we can always find ways of expressing our deepest selves and enjoying our work.

In life, business, and coffee, it’s the actions we take and the manner in which we take them that matter most. And it doesn’t hurt to have a guide with an Italian accent.

business, entrepreneurship, time

Leap: Make Sure Time Is On Your Side

“Guard your own spare moments. They are like uncut diamonds.” ~ Ralph Waldo Emerson via ZenMoments

“Be ruthless with your time.” ~ Pam Slim

New projects take a tremendous amount of time to incubate, plan, and implement. To make the most of the opportunity, time alone creating and time collaborating with kindred spirits is critical. And in our often overly connected world we can feel guilty for being selfish with our time. We must put the guilt away if we intend to do something truly meaningful. Guard your time – it’s yours to spend as you see fit.

On Friday, I spoke to Poornima Vijayashanker, my friend and founder of Bizeebee. (Bizeebee is company that creates yoga studio management software.) She was one of the first employees at Mint and is a wise, generous person who’s been very supportive of Compass Yoga. On Thursday afternoon, a few of the board members and I had an interesting meeting with a potential partner that left all of our minds swirling. Poornima’s advice helped ground me and see what a gift this Thursday meeting was for our development. And then she gave me some personal advice: carve out Christa-time – entrepreneurs need it and so rarely take it.

Quiet time alone allows our minds to percolate as we develop interesting solutions to tough challenges. To tap our creativity and imaginations, we have to spend time on our own. “Being an entrepreneur is like being in a race by yourself,” Poornima said. “All that really matters is that you’re doing your own personal best every day.” It’s so easy, and harmful, to endlessly compare our business to others. There’s value in keeping our finger on the pulse of the market. It’s not valuable to be hopelessly consumed by what everyone else is doing.

To follow our path, we have to pay attention to our intuition, our heart. And the only way to do that is to know our path. And the only way to know our path is to sit and breathe, alone. We must guard our time like a precious jewel because it is.

business, yoga

Leap: What All Business Owners Can Learn from Retailer Athleta

My friend, Sara, recommended I stop into Athleta to check out their newest location in my neighborhood. I’m not one for fancy yoga retailers, mostly because I’ve found that few of them have products that live up to their hype and because the commercialism around yoga makes me ill. However, Sara knows me well and is one smart lady so I gave it a go. I’m so glad I did! I learned a lot about business as I took a stroll online and in-store.

Tapped in
I tweeted how much I loved their new catalog that arrived in the mail and they tweeted back almost instantly to welcome me into my neighborhood store. This was a good sign. I love socially savvy businesses who pay attention.

Ambiance
The store itself is beautiful. It felt so comfortable the moment I walked inside. A) they have a water bowl for the neighborhood pups (a move that always earns brownie points with me since I’m a dog lover) and B) it has a very rustic design with lots of natural light, warm wooden beams and floors, and very comfortable areas to try on the goods. The staff was helpful but not pushy in the least, a difficult line to tread but Athleta does it beautifully.

The Goods
And the product is amazing. Their Kickbooty pant is the most comfortable piece of clothing I’ve ever out on. AND…finally a yoga clothing company makes clothes in petite, tall, and plus size. They also make street clothes, running, swimming, and general workout clothes and accessories as well. All high quality, all beautiful. The website is very clean, easily navigated, and has great sales.

A few other bonuses:
1.) No-hassle return policy. This means take the product home, put it to the test, and if for any reason it doesn’t stand up, return it with no problems. Seriously. Not only does this policy endear customers to the brand but it’s a huge benefit to Athleta: they will get real live feedback about how to fix their products. They’re learning and pleasing customers. A win all-around!

2.) Yoga teacher discount. Provide your business card and registration card, and you’ll get a very handsome discount on the product. (I provided both my Compass Yoga business card and my Yoga Alliance membership card.) The website site offers a 10% yoga teacher discount on full-priced merchandise.

Business owners from a variety of industries can use Athleta’s example to delight customers and keep them coming back in the door. Yogis, finally a great shopping experience made just for us!

business, career, dreams, fear, feelings, wishes

Leap: Outrunning Fear

“What saves a man is to take a step. Then another step. It is always the same step, but you have to take it.” ~ Antoine de Saint-Exupéry via Daily Good

Beginning is the hard part, and every project, idea, wish, relationship begins the same way: setting an intention. That is the hard part. Loudly and proudly saying, “World, this is what I want and come hell or high water I’m going to make it happen.” Getting up the energy and gumption to make that commitment is the very hardest part. It’s not that there won’t be challenges and obstacles to making it happen. Implementation is tough stuff, but just getting the courage to try is the very hardest part.

Why? Why is it so hard for us to give our wildest dream a try? Sadly, we don’t live in a world of unending encouragement. There will always be people, sometimes people very close to you, who for one reason or another will tell you that your dream is too big. We don’t take a first step because we worry that it’s the only step we’ll take, proving all those naysayers right. Our dream was too big. We couldn’t do what we set out to do, and so we’ll have to slunk back to where we came from to take our seat next to the naysayers who never tried to make their dreams come true either.

That’s the fear talking and the only way to get over it is to get it out. Write it all down. Every last fear you have about your biggest, wildest dream belongs on a piece of paper so it can be torn up into pieces and burned into ashes. That very first step requires only one thing – the ability to silence fear. Maybe not permanently, but at least long enough to give us the confidence to take a second step, and then another and another and another.

And pretty soon, before we know it, we’re running. One foot in front of the other, again and again. So fast and so strong, that the fear won’t even have a chance to catch us.

adventure, business, career, creativity, New Years Eve, New York, New York City, wishes, writing, yoga

Leap: My 2012 Resolution, Four and a Half Years in the Making

In 2007, I graduated from business school, where I wrote a few feature columns for my school’s newspaper thanks to my friend, Alice, who was the Editor-in-Chief. I had always wanted to be a writer but was never sure I was talented enough to make a go of it. I really enjoyed the writing and a lot of my classmates complimented the columns. At graduation, my friend, Stephen, asked me if I intended to keep writing. I smiled, looked down at the ground, and said I wasn’t sure. “You should start a blog,” he said. I laughed. “Who would read it?” I asked. “I would read it,” he said. One reader was enough for me. It was a start, a beginning, and that was really all I needed.

The week after graduation, I sat on the couch in my living room in Charlottesville surrounded by moving boxes, opened Google, and typed in “free blogging software.” Blogger came up. I had an account from when I started my first blog, Eyes and Ears Wide Open, way back in 2004. It was private because I wasn’t sure at that time that I wanted strangers reading about my life. (How funny that seems now that I live much of my life online!) I reactivated my account and started the blog Christa In New York as a way of unleashing a writer who had been kicking around in me for many, many years.

How I learned to write
After a year and a half of bumbling around learning how to write, I decided I wanted to become a really good writer and the only way I knew how to make that happen was to practice every day. And the sure-fire way to make that happen would be to publicly promise as my 2009 resolution that I would write and publish every day. I kept my resolution and in 2009, I wrote every day about hope. My greatest lesson from that writing journey was that the more often we look for hope, the more likely we are to find it.

In 2010, I bundled up all of that hope and put my daily efforts toward crafting an extraordinary life. I discovered the truth that we build an extraordinary life by finding something extraordinary in ordinary moments.

To amp up my extraordinary living, I used 2011 as a year of new beginnings so that I could get into a beginner’s mindset – exploring, experimenting, and tinkering. As 2011 drew to a close, I wondered for a long time about how I could best make use of this beginner’s mindset. Where would I go from here?

Was there an ending in all this beginning?
I wondered if this would be the end of this blog altogether. I wondered if all this beginning was leading me toward an ending of this chapter. To experiment with that idea, I gave up writing on the weekends for a couple of weeks. I missed posting every day so much that I quickly reversed that decision. Four and a half years later, writing has become an integral part of who I am and how I spent my time. It brings me a lot of joy – and that’s the #1 reason I keep at it.

Perhaps another ending was in order. I briefly considered leaving New York and relocating to the west coast. That caused me to look differently at my city. Was I really ready to move? Could I really leave behind 4+ years worth of effort building a life I love? In about a month’s time, I reversed that decision, too. New York is my home, as crazy and unpredictable as it is. It’s where I belong and that’s a joyful thing to feel.

To solve this riddle, I began to look around at the other areas of my life assessing what brings me joy and what doesn’t. I love my yoga teaching and the healthcare field fascinates me. I adore stories – written, spoken, acted, and sung. I’m passionate about doing good work for people who need help and don’t know where or to whom to turn. I’m happiest when I’m making my own choices.

An ending found
The area of my life that seems to deplete me the most is the place where I spend 40+ hours / week. Though I’m incredibly grateful for the financial stability and experience I’ve gained as part of a large company, the work doesn’t inspire me and it’s not the best use of my skills. I’ve made a number of very good friends there whom I’m sure I will know all of my life. I’ve learned so much there, about the economy, the world, and myself. As 2011 drew to a close, I became acutely aware that I have learned all that I want to learn there. It’s time to move on.

I began to look around, applying to jobs that seemed mildly interesting. I interviewed and received a few offers, though in the end they all seemed to be variations on a theme, a theme I already had in my current job. After a few months, I could see myself in those new roles, unhappy with the circumstances and no better off than I am at my current job. If I wanted the job of my dreams, I would have to build it.

A beginning that was here all along
And so I realized that Compass Yoga could provide me with everything I wanted in a job – I could teach, write, be part of the healthcare field, and help people who really needed the help. I had the job I wanted all along. The trick is now to turn how I make a life into making a living.

So there it is, my 2012 resolution: to make the leap from my job into Compass Yoga full-time. It’s going to be a long and winding road, with many different twists, turns, stops, and starts along the way. I’ll be securing my footing along the path that I know I’m supposed to walk even though I’m not yet sure of all the steps I’ll need to take. Every day in 2012, I’ll be writing about this journey and I hope you’ll join me as this path is paved. Welcome to the beginning of a transformation a long time in the making. And happy new year!

art, books, business, comedy, creativity, innovation, inspiration, invention, theatre

Beginning: Make Your Own Funny

Carol Burnett and Jane Lynch on the set of Glee

“Comics say funny things and comedic actors say things funny.” ~ Ed Wynn via Carol Burnett, Happy Accidents

Over the winter holidays I started reading the wonderful book Happy Accidents, a memoir by comedic actress Jane Lynch. At turns the book is hilarious, heartwarming, and heartbreaking. Jane has the incredible ability to make people feel for her without making them feel sorry for her. I hope she’ll be writing many more books in the years to come. Carol Burnett, one of my creative heroes, wrote the forward for the book and in it she recounts a story the legendary Ed Wynn told her regarding his ideas about great comedy.

Jane Lynch is hilarious not because she tells jokes. She plays every one of her characters with a sincere sense of seriousness that makes her characters even more funny. It’s a rare and beautiful gift that she worked very hard to craft and hone. While Ed Wynn was talking about comedians and actors (and Carol Burnett extended this story as explanation of Jane’s abilities as a comedic actress), it got me thinking about how applicable this idea is to so many areas off the stage, especially to business. We have to make our own funny, meaning we need to make the very best of what we’ve got and shape into what we want it to be within the context of circumstances.

Jane Lynch isn’t handed a script full of jokes and one-liners. No one even tells her how or when to be funny. She’s given a script detailing a situation of her character, and then she runs with it. She doesn’t find the humor in the circumstances; she makes it.

Running a business is similar. We’re handed a set of market circumstances, not a business plan or even an idea of a business plan. We have to build the creative business idea and the plan that brings it to life that links to the market circumstances. We don’t happen upon a relevant and desired idea; we make it so.

I started my career working in professional theatre, and I was always surprised by the perceptions of those outside the industry who thought we were just playing. My theatre work was the very best business training I ever received (and yes, it did teach me more than my MBA.) Theatre is a lot more than actors, sets, costumes, lights, and a stage. It added up to be far greater than just the sum of its parts. It taught me how to craft not only a show, but a story, a life, and a legacy. It showed me that the very best road to take is the one we pave for ourselves.

books, business, choices, entrepreneurship, happiness, job

Beginning: Joy is the First Ingredient of a New Start-up

“Intelligence and capability are not enough.There must be the joy of doing something beautiful.” ~ Dr. Govindappa Venkataswamy (Dr. V) – via Daily Good

As the year is winding down, I’m winding my way through Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur by Pam Slim. It’s addressing a lot of the concerns (some valid, some not) that I’ve had about Compass Yoga and my desire to work for myself full-time. It’s also been able to help me put together a plan of how to make this transition with unflappable grace and the best possible chance of success.

Work needs to equal joy
If you’re on the journey of entrepreneurship, too, and you don’t know where to start. Take Dr. V’s advice in the quote above (and then buy Pam’s book for everything else that follows!) There has got to be a great element of joy in the actual work you want to do. And while that’s true whether you work for yourself or someone else, it’s absolutely vital if you’re on your own.

When someone else is paying you a steady salary and benefits, you begin to weigh that against whether or not you really love the work. It’s easy for a lot of people to justify not loving the work when they have a lot of other benefits. On your own, the income may be unsteady (especially in the start-up phase) and the fringe benefits could be a step down from what you’re used to. In those moments, the joy of the work has to be a large part of the comfort you receive. Without it, the whole plan fall to pieces. The joy is the linchpin.

Why I’m glad I didn’t try to be a full-time freelance writer
For the past few years, I had been thinking about transitioning into being a freelance writer full-time. This would have been a very bad idea for a lot of reasons, and the main reason is that I actually don’t find joy in just the act of writing. My joy is found in writing exactly what I want to write, when, where, and how I want to write it. That is not always the choice of a freelance writer, and certainly not of one who is just starting out.

I took a fairly lucrative freelance writing job about legal topics for a newsletter that is sent to lawyers. I wrote a total of 3 articles and hated every single minute of it. If I had been a full-time freelance writer, I might have needed to continue in the contract to support myself. As a side job, I dropped it and learned a valuable lesson in the process.

Get going with joy
There are a lot of business ideas out there and a lot of unmet consumer needs that are ripe for entrepreneurs to take up. Find the ones that generate so much joy that you can’t wait to dig into the work. And be clear about exactly the work you love to do – there’s no such thing as too much detail in their definition. Then work like heck to put a structure around that joy so that you can afford to live a lifestyle in line with your values.

Now get cracking!

business, creative process, creativity, organize, work

Beginning: How to Remember the Milk (and Everything Else!)

Working full-time, running a new nonprofit, plugging away as a freelance writer, keeping up with friends flung across the globe, and taking part in all of the exciting goings-on in New York City can take a toll on even the most organized person. My reflexologist, Heather, said to me on Wednesday, “Christa, your brain is swollen.” This is one of the incredible values of holistic care. To look at me, you wouldn’t know my brain is swollen. Heather knows better.

I needed to find a better way of wrangling all my projects, tracking their progress, and planning my next steps. Gmail, Google calendar, and my DROID are an incredible help, but I needed more than that – something open source, mobile and online, customizable, sharable, and preferably free. I got some incredible suggestions on project management software but they weren’t exactly what I needed.

I consulted my friend, Amy, who also has a wide set of interests and projects. She gave me a few suggestions, once of which is Remember the Milk. At first glance I was smitten and now I’m completely in love.

Remember the Milk’s clean, bright, and intuitive interface is exactly what I need. I have different to-do lists for each of my projects, each to-do can have a note attached to it with further detail and a due date. It is available online and through a large array of mobile devices and syncs with many of my existing services like Google Calendar. (One I’d love to see them add is Evernote, where I track all of my online links.) I can email tasks to myself as well and it archives all of the tasks I’ve completed. And all of the above is sharable with contacts and groups of contacts.

If you need to add more orchestration to the different pieces that comprise your life, I highly recommend giving Remember the Milk a try. (It’s also great for simpler things like, well, remembering to pick up milk on the way home.) It’s taken the pain out of project management and restored the joy in the projects themselves.

business, medical, medicine, meditation, yoga

Beginning: What It Really Means to Invent

Estimates now show that there are 70,000+ yoga teachers in North America. 70,000 people do exactly what I do. We all have roughly the same basic level of training and seek to do the same type of work.

On its own, a statistic like that could be enough to scare me into hiding. But here’s the real trick of inventing, whether you’re trying to invent who you are, a new business idea, or any new adventure:

We don’t need to reinvent the wheel – it’s a damn fine piece of machinery. What we really need to do is invent a new way to make it roll.

Yoga is my wheel.  

I’m grateful for the 6,000+ years of yoga teaching lineage that is available to all 70,000 yoga teachers in North America. What I want to do with Compass Yoga in expand reach. I want yoga and meditation teachers to stand side by side with MDs, medical scientists, and pharmaceutical companies in the collective and collaborative pursuit of optimal health for all people everywhere.

And that’s how I roll.