Phinny’s cherry blossoms in Central Park on May 2, 2025. Photo by me.
Unexpected laptop issues brought me into the office on Friday afternoon. Our wonderful IT department got my laptop fixed and then I popped down to see my friend whom I work for to have a conversation about a number of different topics. It lasted a couple of hours – much longer than I expected! – so it was the end of the work day by the time we finished up.
Though it was a hot and sticky afternoon, I was close to Central Park. The weather has been a bit of a mess on the weekends so my friend, Ashley, and I didn’t get to see Phinny’s cherry blossoms together this year. I decided to venture up to the park’s reservoir to see what was left of them and walk the path that Phinny and I walked so many times over our years together.
As I wound my way through the park from Central Park South to 86th Street, memories lived around every bend. Picnics. Concerts. Softball games. Walks and talks. Museums. Some tears and moments of sadness. That’s the stuff of every life – joy and difficulty.
I passed by my favorite tree in the park, a great hulking beauty perfect for sitting and watching the world go by. The Pinetum that Phinny loved to nose around in. The apartment on 81st street perched high above the American Museum of Natural History that Phineas and I always thought would be the dream apartment for us to live in. The archways that always feel like portals. Inspirations for my Emerson Page books. Central Park holds all of it.
Though the cherry blossoms around the reservoir were a bit past their prime, Phinny’s spirit and I didn’t care. It’s such a beautiful part of the park and we spent so many happy days there. Some blossoms were still blooming. The petals were pooled around the tree trunks – how Phinny loved to scoop up those petals with his prominent snoot, just like my friend, Ashley, showed in the watercolor of him she made for me! On the rare occasion that Phinny and I would sit under those trees – he and I are much more into exploring than sitting – he’d look at me with his big soulful eyes and happy smile. Then after a few moments, he’d try to wander over to someone else’s blanket to invite himself to their picnic and see what they had on offer. What a hound!
My eyes teared up and I laughed thinking of all his antics. I was happy-sad. So grateful for every single one of those memories and so sad that our time together in that way has passed.
That’s the thing about grief: if we’re lucky, it always stings at least a little. We never get over missing someone we love. Thankfully, the world conspires to keep them close to us, memories everywhere and signs in everything.
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
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