While we grapple with the battle that lies ahead in our country, I’m finding joy, solace, and rest when I need it in nature. I’m fortunate to live in a neighborhood in New York with a lot of green space. I’m close to Brooklyn’s Prospect Park and my neighborhood’s streets are lined with towering London Plane trees that are nearly 130 years old.
When I walk outside of my apartment, I always pause to look at the trees on my block. They have seen so much change, and have continued to rise, to survive. In my meditations, I imagine myself as one of them, reaching ever upward toward the light.
As I was coming home last week, I saw a small vine, climbing up the side of one of the London Plane trees. Small and purposeful, determined to defy gravity through its efforts, on tiny step at a time. How can we keep moving forward, reaching up, even as forces attempt to drag us back?
Crocuses
On a particularly cold day, I saw the crocuses pushing through the bare, frozen ground. They would not be kept from the sun any more. It was time to bloom. I saw them in a small garden at Bowling Green near the ferry terminal, waiting for my friend, Ashley, so we could go together to Ellis Island. (More on that adventure in a separate post.)
“Aren’t they beautiful?” I heard a man’s voice say.
“They are,” I replied as I turned to face him. “Crocuses are small and mighty flowers.”
“What did you call them?” he asked me.
“Crocuses,” I repeated. “They’re the first flowers to bloom. They tell us spring will be here soon.”
“You mean they tell us we made it? We made it through winter?” he asked.
I laughed. “Yes, that’s right. We made it.”
We high-fived. “I learned something today. Miss, God bless you. I’m gonna tell the people who take care of this garden about this.”
I’m stilling think about this man’s joy as he realized we had made it through, that perhaps our best days are still ahead of us. How can we hang onto that idea in the midst of turmoil?
Daffodils in Prospect Park
March’s flower is the daffodil. As a March baby, I always associate their arrival with my birthday. It’s also the official flower of New York City. My dear soul dog, Phineas, loved to put his beautiful, formidable snoot right into them when we’d walk together in Central Park so they always remind me of his beautiful spirit.
My soul dog, Phineas, smelling daffodils in Central Park
On my way to an appointment on Thursday, the first day of spring, I smiled as I saw legions of daffodils swaying in the soft wind. Nothing would keep them from heralding a new season. Nothing would keep them from their joy. Not the rain or the cold or the grey skies. They were born to sing. So are we.
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
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