Out for my morning run, every morning. Photo by Christa Avampato.
The first 10 minutes of my daily morning run are always the worst. As I slowly make my way down the block, my joints and muscles hurt, my breathing is uneven, and I often wish I was back in my cozy apartment. Thanks to the recent clock change, the sun is barely up. I have a dissertation to write, books to read, work piling up, unanswered emails that really need answers. Why am I running, especially in the freezing cold, when there is so much else I need to do?
This cranky voice in my brain prattles on as I put one foot in front of the other. And around minute 10 something starts to happen. The cranky voice gets quieter and eventually gives up. The flow finds me. My spirit lifts.
By the time I get to 30 minutes, I’m not ready to go inside. The endorphins are winning. I thank myself for persevering.
These daily runs are a good reminder that beginnings are often fraught with difficulty. We doubt. We question. We get distracted. We think about quitting, or at least pivoting, before we give ourselves a real shot to succeed. We contemplate doubling back and just doing what we’ve always done because it’s safe and familiar.
Maybe you’re at the beginning of something in your life or career. Maybe a door is closing and you’ve yet to find a window to crawl through next.
Consider staying with the trouble. Consider why you started. Consider what might happen if things go to plan instead of falling down in midflight. Maybe all you need to do is give yourself a bit more time, grace, and room to run.
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 