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creativity, simplicity, writing

Inspired: A carpenter’s approach to writing

A few weeks ago Seth Godin wrote a blog post about the two questions we should ask before we build anything. I also think they’re worth asking before we begin any creative project and before we start any piece of writing.

What’s it for and how will we know if it worked?

Think of a carpenter. He or she builds a house to provide shelter from the elements. If it keeps out the rain, sleet, or snow, it works. Simple. Elegant. Understandable.

Imagine if we began everything we do with these two questions. Everything we create would have a reason for being and a usefulness that’s clear. Don’t make it any more complicated than that.

About Christa Avampato

I make a living in business and I make a life as a writer, artist, and yogi. I use my business and storytelling skills to build a better world. My first novel, Emerson Page and Where the Light Enters, will be published in the Fall of 2017 by Thumbkin Prints, a children's and YA imprint of Possibilities Publishing Co. My creative career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, and financial services. In every experience, I have used my sense of and respect for elegant design to develop meaningful products, services, program, and events to help people live happier, healthier lives. A recovering multi-tasker, I am a proud alum of UPenn (BA) and the Darden School at UVA (MBA). When not in front of my Mac, I’m on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I am proud to New York City my home, and I've been called the happiest New Yorker by friends and strangers alike. They're right. Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.

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I'd love to know what you think of this post! Please leave a reply and I'll get back to you in a jiffy! ~ CRA

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