“I perhaps owe having become a painter to flowers.” ~ Claude Monet
“The only people with whom you should try to get even are those who have helped you.” ~ John E. Southard
A friend of mine recently lost her job. I met with her to talk about some new possibilities and how I could help her connect to sources of new employment. For very close friends, I’m always happy to have these types of conversations. I spend a lot of time cultivating and caring for my network for just these types of occasions. I relish the role of being a connector.
Just after my friend and I finished talking she asked me how she could repay me, which made me smile. I didn’t need any repayment of any kind – I have already been repaid many times over. She’s my friend. And honestly, I get repaid every day just to have the opportunity of being alive. This sounds trite, except when I explain that every day I have is just gravy to me. I came very close to not making it out from a fire that happened in my apartment building about a year and a half ago. Until I was out of the building, I didn’t realize how close I had come to a really tragic end of a life not yet fully unfurled. All the repayment I ever need from any good deed I do in this lifetime is the opportunity to breath.
A lot of people have helped my life along to where it is now. Too many to name here though they can rest assured that I remember every kindness, every favor, every ounce of support. Family, friends, teachers, co-workers, neighbors. When I think about all of the goodness that I’ve seen in my travels, the disappointments and set backs are so minimal (even if they didn’t seem minimal at the time that they happened.) That’s why the quotes above by Monet and Southard caught my attention in such a powerful way. By helping people like my friend currently looking for a job, I’m just repaying the world for all its done for me. I’ve only just begun – I still have many more payments forward to make.
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Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
Nice sentiment. I had recently contacted my High School Cross-Country Coach two weeks ago. He had been a big influence in my life. We had lost touch over the years and every time my H.S. friends get together we would talk about him and the things he taught us, way beyond running. I finally was able to track him down. I wrote and told him how much he meant to me and how he helped make me the person that i am today…. we’re getting together next month at a mini Cross-Country reunion…its never to late
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Wow! That is so cool – how wonderful that after all these years you’ll be getting together. Saying thank you is just about the best gift we can give to anyone. It’s certainly the one I most love to receive!
I ran cross-country as well – yet another thing we have in common.
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I love you attitude! How refreshing to come across this post this morning, thank you!
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So glad you enjoyed the post. Giving thanks may just be one of the very kindest things we do for one another!
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