learning, writing

Beginning: A Little Practice Today Will Go A Long Way Tomorrow

Christa Avampato

A lot of people ask me how I can write every single day. “How can you possibly have time for that?” “Do you sleep?” “Is someone else ghostwriting for you?” “Did you quit your job?” These are actually questions people have asked me – most of them people I’ve never met. Those who know me, whether through this wonderful cyber bloggy world or in every day life already know the answers.

1.) We actually do have time to do things we really want to do.

2.) I used to battle with insomnia but yoga and meditation helped me get some shut eye. Now I sleep better than I have ever slept in my life.

3.) No, no one else writes this blog. I do love my guest posters, though, and they get full credit for their work.

4.) I still have a day job – gotta pay those student loans somehow. And I started my own business, Compass Yoga, on the side.

The trick of how to write every day? Practice. Not complicated. If you really want to write, then write. Even if it’s just for 10 minutes a day. Put fingers to keyboard, pen to notebook, crayon to paper. Use whatever medium you enjoy and crank. Some of it will be brilliant and a lot of it will be throw-away. That’s okay. You’re just practicing. And the beautiful thing about practice is that the more you do, the better you get. Almost 4 years ago when I started my daily writing journey I wrestled with every word. My delete button was worn out from overuse.

But here’s the thing – I kept going. And now, the words do flow more easily. I find inspiration for my writing everywhere. You will frequently find me scribbling in my moleskin book or typing some note into my phone to write about later. My practice writing and curating creative experiences has made me realize just how much more there is to write about and experience. And that’s what keeps me going.

This blog is part of the 2011 WordPress Post Every Day Challenge.

This blog is also available as a podcast on Cinch and iTunes.

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Published by Christa Avampato

IN BRIEF Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership). I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place. THE DEEP DIVE My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them. DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions. ENVIRONMENTAL JOURNALISM & AUTHORSHIP As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild. LIVE EXPERIENCE & CIVIC STORYTELLING As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy. DOUBLE OR NOTHING MEDIA Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history: Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions. Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design. Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history. CONNECT Website & Production Hub: doubleornothingmedia.com and christaavampato.com Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/ Instagram & Threads: @christarosenyc Emerson Page Novels: emersonpagebook.wordpress.com/

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I'd love to know what you think of this post! Please leave a reply and I'll get back to you in a jiffy! ~ CRA

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