“The difference between school and life? In school, you’re taught a lesson and then given a test. In life, you’re given a test that teaches you a lesson.” ~ Tom Bodett, American author and humorist
I love school. Weez is always kidding me that if I could find a way to be a student for the rest of my life and get paid for it, I’d do it. In truth, I kind of do that now. I’m an information junkie. Lots of data served up with a heaping side of industry reports please. All industries welcome. My education has followed me into the workplace and then follows me home, to the gym, out to dinner. Every experience become an opportunity to learn – and become writing material.
I went to my local CVS yesterday and nostalgically walked through the school supply aisle. Advertisements abound all over the city, in every retail window, saying “stock up for school here.” School is part of why I love the Fall – back to school might just be my favorite holiday. Everything is shiny, new, and full of promise. Sometimes people ask me how I did so well in school and managed so many extracurriculars. Some people even warned me that I was taking on too much, that I couldn’t possibly get it all done. People are funny and they project.
To be sure, I studied a lot. Kid geniuses really fascinate me because I wasn’t someone who just knew everything the moment I read it. I am a really good student, work very hard, and have a dangerously high level of curiosity. Truly, I can ask “why?” until the cows come home and never be satisfied. (Ask my mom.) I had to study and practice all the way through business school. I study and practice now, and love it. I learn the lesson, really learn it, get the test, pass. Simple. Linear. Logical. It’s true of school, and mostly true of work, too, so long as I’m working for someone else.
This whole paradigm changes, as Tom Bodett explains so brilliantly, when we leave behind school and work and just have to live in the world. Or when we start our own business or some kind of personal endeavor. Relationships of every kind fall into this class, too. You can’t study or think your way through them. You really do have to give it a whirl, maybe screw up, maybe succeed, and take note of the outcome so the next time around you can improve. It’s not fair, I know, but that’s life. You take the test, hand it in, and then figure out how it shoulda, coulda, woulda been done if you had known better. But you didn’t, and you can’t, so you just show up and do your best. Welcome to a life of improv.
A lot of my life now is about being tested and then receiving the lesson. Yoga, Innovation Station, my writing. I can study and read about these subjects all I want (and I do!), but eventually I know I’ve got to take off the training wheels, go careening down the road, learn from my mistakes, get up, and try again. I didn’t know anything about social media 3 years ago, so I started this blog. I didn’t know how to write a book, so I wrote Hope in Progress. I didn’t know how to swim so I jumped in the pool (with a lifeguard nearby) and paddled around. That’s life, too – try your luck and see how it goes.
I’ll be thinking about this idea over the next few weeks as I see the school buses become part of our traffic patterns and kids skipping home with backpacks and lunch boxes in tow. We’re all learning – students of school just have the benefit of a better sequence of events than students of life.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
“The difference between school and life? In school, you’re taught a lesson and then given a test. In life, you’re given a test that teaches you a lesson.” ~ Tom Bodett, American author and humorist 
