I went out last night with a friend of mine and we got on the subject of day jobs, a job someone has that financially supports their pursuit of interests that may have nothing to do with how they earn their paycheck. I’m passionate about writing, yoga, and teaching, and I’m slowly working my way toward making more of my income from those sources. In the mean time, my student loan collectors require payment so it’s off to work (at a day job) I go.
Lately, I’ve been feeling a little badly about my day job situation, wanting to make more of my income from activities that I’m truly passionate about. My friend whom I spoke with last night is a tremendously gifted writer and comedian. She’s a freelancer who makes her living as a content strategist and project manager. She’s found her freelancing work gratifying enough to make her living, and not too taxing so that she has plenty of energy and creativity to pour into her writing and comedy. She has such clarity about the role of her day job in her life, and her attitude made me feel much better about my own situation. Making a living from a passion takes time, and that’s okay.
I thought about my friend in light of the many statistics that I read about the job satisfaction of Americans. These stats only look at day jobs. They don’t account for the real passions of American workers, which may be far different from the jobs where they earn their paychecks.
Everyone owes it to themselves to have a passion. If you can turn that passion into a career, then make sure to applaud your ingenuity and efforts. And if for a while you need a day job to keep those passions alive, know that you’re not alone. There are plenty of us in that same boat. Some people find that they prefer this arrangement, that they want their passion to stay their passion rather than tying a paycheck to it that may diminish their enjoyment of it. It’s all about finding the balance between work and passion that works for you, and that’s something that we all control individually.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
I went out last night with a friend of mine and we got on the subject of day jobs, a job someone has that financially supports their pursuit of interests that may have nothing to do with how they earn their paycheck. I’m passionate about writing, yoga, and teaching, and I’m slowly working my way toward making more of my income from those sources. In the mean time, my student loan collectors require payment so it’s off to work (at a day job) I go.
