“An unhurried sense of time is in itself a form of wealth.” ~Bonnie Friedman
I am obsessed with time. Spending time. Saving time. Wasting time. The perception of time. The concepts of aging and growing and changing over time. And of course, the ultimate time question – how much time do we have left? Time is the only asset we ever truly own because we determine its value and worth.
The aspect of time that intrigues me the most is one I first learned in my college economics classes – leverage. How do I use my time as wisely as possible to do the most good I can? How do I get the maximum impact with the minimum amount time? The odd unintended blessing of losing a parent so young is that I stare my mortality in the face every day. If I want to accomplish everything I want to do, I have to utilize the idea of leverage. Our days pass too quickly, our time is too precious, to start every new idea from scratch.
The point Bonnie Friedman raises in her quote is one that leaves me scratching my head. I am always in a hurry – walking down the street, getting my errands done, eating, writing. I zip through as fast as possible so I can get on to what’s next. Where I struggle is how to enjoy each activity without thinking about what’s next? How can I be in the moment, this moment, every moment, without causing myself unintended stress from hurrying from point A to point B and back again?
My fear is that I’m missing out. I was recently telling my sister, Weez, that I really wanted to do something and her immediate response was, “let’s face it: if you decide you’re really going to do something, you make it happen.” At that point my question to myself was, “at what cost?” The trouble that over-committers like me face is this: how do I say no without feeling guilty? When there are so many people out there who need what we all have to offer, when I see so many ways for me to make things better, how do I decide this thing is important and needs my attention and that one does not?
The education program I’m working on has actually helped me begin to find some answers to these questions. I’ve been kicking around this idea, writing drafts of the white paper, meeting with potential partners, and asking for honest feedback on the idea from friends and colleagues since April. And every time I sit down to work on it, every time the idea even crosses my mind, I get a little jolt of energy and excitement that keeps on growing. The more I work on it, the more alive I feel. I’m so certain I can make a difference in this way, with this curriculum, that there isn’t any way that I can conceive of turning back now. I feel about this project the way that I feel about my writing – it’s becoming a very integral part of who I am.
And maybe that’s the trick. Maybe all our hurrying is caused by our desire to find where we belong. Once we find it, we can enjoy this wealth of unhurried time, as Bonnie Friedman suggests, because there is no ‘next’. We’re here, where we always wanted to be.
My dad was a clinical psychologist and his work was his life. He never felt hurried in his office, at his great mahogany desk surrounded by his books and papers and patients. He loved his studies in that field more than he loved anything. It may have been his only love now that I think of it. In some way, I sort of feel like this education project is helping me understand him, helping me see why his work was so important to him.
His last job before leaving the work force was as a school psychologist in Harlem. I always wondered why he was so eager to hop on a train that took him to the big City to help other kids while my mother was left to work and raise us on her own. Now that I’ve spent some time in public schools in New York, I understand. The problems and challenges are so great, and the opportunity to do something good in that environment is immense. The impact is immediate. Like him, I keep thinking about those tiny faces and those solemn eyes who wanted assurances that I would be back to see them again. He couldn’t let them down. I can’t either.
Though he’s been gone now 17 years, perhaps there is a way for me to still get to know him. Perhaps this drive to do some good in the public schools of New York City is much more than just my way of giving back. And maybe this is some kind of calling that’s coming from afar, some way to continue work, albeit in a different vein, that was begun so many years ago by my dad and the many people who were doing this work long before him. It’s a way to leverage the work of the past to create brighter futures, my own and the kids I hope to help. No hurrying required, and much wealth to gain.
The photo above can be found here.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
“An unhurried sense of time is in itself a form of wealth.” ~Bonnie Friedman
