Yesterday I was running errands after work, collecting a few more odds and ends to organize my apartment. I had forgotten that when you go from a place with storage to a place with hardly any storage, you actually have to buy things to put your things in. 2 hours later at the Container Store…
It was hot and sticky and raining on and off. My bags were heavy and I was worn out from a long, tiring week. I was trudging along, past The Plaza, past Central Park South, toward the Time Warner Building, lost in my own personal fog. At the corner, I was waiting for the light to change so I could get down underground to the unbearably hot subway that would get me home with all my things to put my things in. I’m sure my face was a little crinkled. I’m positive I was sighing out loud.
Two guys, clearly visiting NYC, were in a Scooby-Doo style van, hanging out the windows and snapping pictures like mad. I must remember to start carrying my camera everywhere to capture moments like that. These guys were grinning from ear to ear, in awe of what they were seeing, what they were right in the middle of. They made me smile, too. One of them saw me, and asked “are you a real New Yorker?” and then snapped my picture, as if I was a rare species that they needed to capture on film to show their friends back home.
“I am a real New Yorker,” I replied. “Cool,” he said. And that made me smile even wider. Here I was sighing about how tired and worn out I was, and here are these guys, invigorated by the exact same environment.
I didn’t cross the street just yet. I sat down in one of the cafe chairs that sit at the corner of Central Park South and Columbus Circle. I took a big, deep breathe and looked around me. How lucky am I to be a New Yorker, to live in this insane, magical, always evolving place every day? I put down my load o’ bags to rest a while, to take in the glory and chaos and be grateful for the opportunity to be here in this moment.
I wish I had asked for the contact info of those Scooby-Doo van guys. I’d like to thank them for helping me fall in love with my city, again. When I picked up my bags to head home, somehow they felt lighter.
The photo above depicts Columbus Circle, New York City and can be found here.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
Yesterday I was running errands after work, collecting a few more odds and ends to organize my apartment. I had forgotten that when you go from a place with storage to a place with hardly any storage, you actually have to buy things to put your things in. 2 hours later at the Container Store…
I like this very much.
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Thanks, Keith. 🙂
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Nice story….there's no place like home
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I agree, runner52. It took a long time for me to settle in and make a place home. I'm glad it ended up being New York!
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