Today I went to pick up all of the keys for my new apartment. At 9am tomorrow, I’ll be happily skipping around my new, renovated, larger, cheaper apartment a mere four blocks from my old one – a very positive, unintended consequence of the recession.
I was too excited sleep this morning, so I was up and out the door early. I missed my old neighborhood, even though I’ve only been gone two weeks. I wanted to take some time to walk around before meeting my new landlord.
When I hopped off the train and walked a few blocks, I was surprised to see how much has changed. More store fronts have closed up, and a few formerly vacant ones are now occupied. A 10-story condo building is going up a few doors down from my new digs. The 96th Street subway construction looks like it may actually be finished some time relatively soon. And two blocks away, I’m not just getting a Whole Foods (which has me smiling widely) but an entire retail complex called
Columbus Square (get it?) that includes a
Crumbs (gasp)! I may never have to leave my new little haven of hope.
I’m one of those folks who’s always surprised that any place I’ve been changes while I’m away. The way it is in my mind at last sight, is the way it remains frozen, captured in time. Like my friend, Brandi, I should be walking around with a camera at every moment so that I can quickly snap images of our ever-changing world. Tomorrow everything could be different.
My experience today makes me realize why exhibits like
Camilo Jose Vergara’s beautiful tribute to Harlem are so powerful, poignant, and necessary. Just as we are always in a process of becoming, so are the communities where we live. Just as we want to tell our own stories, so do our cities.
The image above was taken by Ruby Washington/The New York Times.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
Today I went to pick up all of the keys for my new apartment. At 9am tomorrow, I’ll be happily skipping around my new, renovated, larger, cheaper apartment a mere four blocks from my old one – a very positive, unintended consequence of the recession. 
