I took Mom to brunch and to the Brooklyn Botanic Gardens today for Mothers’ Day. It’s easy for her to hop on a train, I pick her up at Grand Central, and away we go. Though I love my family get-togethers it’s also fun to have my mom all to myself once in a while – something we had precious little of when I was younger.
All day I considered how Mom has shaped my life, how much I’ve learned from her, and how much comfort she’s given me over the years. We drive each other crazy from time to time also, though I think that’s more just the nature of mother-daughter relationships. I wouldn’t swap lives with my mom – she had a tough go of it for many, many years. She came of age in a time when women were starting to be treated with equality, though she endured many unfair circumstances that had nothing to do with her ability and everything to do with her gender. I know she lives vicariously through my accomplishments and I try to live up to that honor every day.
After dropping Mom at Grand Central so she could catch her train home, I hopped onto Facebook to see a note from my friend, Heidi, that she was spending the day celebrating the great lady who now watches over her from above. I reflected back on my day with Mom, thinking about how excited she was to smell the full scent of wisteria and see the azaleas in bloom at the Brooklyn Botanic Garden. I’m so grateful for this time we have together – it’s one of the biggest reasons I came back to NYC. After my Mom’s cancer in 2006, I realized with a sad and painful awareness that she wouldn’t be with me forever, that someday I’d have to celebrate Mother’s Day the same way my friend, Heidi, did today.
For now though, Mom’s alive and kicking (or at least she will be kicking once she gets her new knee on June 1st) and time is of the essence. As we went up the escalator from the subway, my mom gave me a hug and thanked me so much for the day.
“You spent a lot of money, today, Christa.”
“That’s fine, Mom. I’m happy to be able to do it. It’s only money.”
And I meant it – it is only money, and I can always make more of it. I won’t always be able to get more time with Mom so we need to savor it while we can. Happy Mother’s Day to all!
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
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