I had drinks with my friend, Brooke, on Friday. I was telling her about a recent challenge in my love life. She listened patiently and with only a few moments of explanation she was able to make me see that the challenge I was facing had nothing to do with me and had everything to do with the guy. It’s his past relationships that are effecting his current behavior. I was presenting him with a similar situation that he’s faced in the past and that past situation didn’t go well for him. Subconsciously, he’s put me in that same category as his last girlfriend because of the circumstances, even though our personalities are completely different.
This got me thinking about some challenges in other parts of my life and I realized a pattern. I have been losing a lot of sleep wondering what I can personally do to overcome these challenges. My conversation with Brooke showed me that sometimes all we can do to resolve a situation is nothing. We have to step back and take people from where they are, not from where we are or where we’d like them to be. The longer we live, the longer we’re likely to face some kind of trauma and discomfort. And those things alter us, and they alter the way we look at new situations. The old carries forward, no matter how much we profess to turning over a new leaf. We can change a lot of things, but we can’t go back and change our experience. That is frozen in time.
This simple insight gave me a lot of comfort. Anxiety builds up when we feel that we should be or could be doing something to improve our lot, and for one reason or another we don’t act. Knowing that in some instances there isn’t anything we can do to improve a situation because the situation is entirely out of our control brings a sense of calm and peace. And it’s through providing that peace to someone else that may just help them resolve the challenge on their own, allowing us all to move forward.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
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