The Today Show recently ran a contest to determine the “picture of the year”. There were images of Obama, Michael Phelps, moving photos of conflicts around the world. But the theme that ultimately won out was nature. 3 of the top 5 photos chosen by viewers depicted acts of nature around the world, the top one being of a lightning storm over a volcano in Southern Chile. The photo is dramatic – so much so that you’d think it was doctored up or contrived. Rest assured, it is real and awe-inspiring. It was taken by photographer Carlos Gutierrez for the Patagonia Press.
I think about the environment a lot, its beauty and power. I used to work for an environmental nonprofit and it is one of the main causes I donate to. I read extensively on the topic and am constantly working to lower my carbon footprint. I am certainly a green consumer and firmly believe that there are enormous public health implications if we do not do everything we can to protect our natural world. I am so pleased that Mr. Gutierrez’s photo won – it shows that I am not alone in being inspired by nature, not by a long-shot. Of all the photos that were taken in this historic year, nature reigned supreme in inspiring people around the world.
I hope 2009 will be the year when green energy and environmental conservation takes center stage – in this country as well as in other countries around the world. I hope we put policies and regulations in place that halt the rapid disappearance of species and habitat. I hope that more people will be willing to pay a bit more now for green products rather than pay dearly for the consequences of not protecting the environment in years to come. As a society, I’d like to see us protect and treasure life.
There is a song that John Denver sings on the Muppet Christmas album that is one of my favorites. It’s about a little tree named Alfie. At the end of the song, John communicates one small request from Alfie, and whenever I hear it I get a little bit choked up. It bears repeating. “You see life is a very special kind of thing. And not just for a chosen few, but for every living, breathing thing, not just me and you. So in your Christmas prayers this year, Alfie asked me if I’d ask you to say a prayer for the wind, and the water, and the wood, and those who live there, too.” That’s a request I’m very happy to fill.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 