Dear Santa,
It occurred to me this holiday season that I have not written you a letter in over 20 years. As a kid, I would leave a note for you, with a glass of milk, some cookies, and some treats for your reindeer. I don’t recall any gifts that I specifically asked for, though I do remember how excited I would feel going to bed on the night of December 24th. I would wake up several times during the night thinking I heard the reindeer on the roof, or jingle bells, or footsteps down stairs leaving presents under the tree. Every night in December we would call a special phone number (from our house phone – remember those?) to hear a message from you about what you were working on or where you were at that moment. I believed.
Now at 32, I don’t make Christmas lists any more. I am very fortunate to be able to have the means to get what I need or want, within reason, for myself. However, I do have one request that I am hoping you can help me with that I have been having a bit of trouble getting on my own.
For the new year, I’d like to be able to capture some of that child-like wonder I had the last time I wrote to you so many years ago. I’d like to believe again – in the goodness of the world, in magic, in our ability to do anything we want with our lives. I feel like “No” is all around us. We are strangled by rules and hierarchy and people who tell us what’s the “right way” or the “wrong way” to do things. It seems that we have lost our collective smile in the face of very hard times that will likely get harder.
I’m hoping you can help me be a little bit stronger, a little bit more hopeful, and a little bit more daring. Can you help me take a bit more risk, go out on a limb from time to time, and have more faith in myself and in people in general? I’d like to do my part in the coming year to generate more joy – for myself and in my community. This will take some focus on my part – even on days when I’m down, I’d like to be able to remember to count my blessing, of which there are many. And most of all, I’d like to have the courage to create the life I imagine for myself.
I know you’re busy tonight, with lots of children around the world to visit. But if you find yourself with a small gap of time as you’re flying over the Upper West Side of Manhattan, I’d love to have you stop in for some cookies and milk. Safe travels.
Love,
Christa
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Dear Santa,
Christa Avampato 
