I’m looking at my to-do lists for the weekend. 23 items, some of them time consuming. And this is just a typical low-key weekend for me. No traveling, I’m not hosting any event, none of the tasks require advanced preparation. 23 items – exactly who do I think I am that I can finish a first week of a job, jam pack my weekend, and be bright-eyed and bushy-tailed for Monday morning?
This week in the New York Times, there was an article entitled “A Place and an Era in Which Time Could Stand Still“. It discusses the need to let kids have some time with nothing to do during summer camp rather than cramming activity after activity into their days. And this consideration is worth a look for adults, too, especially those engaged in creative pursuits. We need time to let our task-master minds unwind if we are to get at our best creative thinking. It’s buried beneath all of our to-do lists and action items.
Why do we keep doing this to ourselves? Why are we obsessed with the need to be productive at every moment. Our European neighbors have a way of looking at life that is practically the antithesis of the American view – they enjoy life and the people around them. They savor the experience of life and the simple happiness that comes from lingering over a cup of coffee and a good book in an outdoor cafe. We chug the coffee and speed read the book in a packed subway car. Is it any wonder that we are dealing with so many health issues and a general lack of enjoyment in this country?
Recognizing this need to unwind, the editors at Real Simple Magazine put together a 14-day stress detox program. I looked for an on-line link but the list is only available in print and includes things like taking time to be grateful and investing a little time in gardening of any kind, even if it’s just a windowsill house plant. It’s well worth the look with one caveat – I would recommend stretching out the changes and enjoying them, reflecting on them, and fully ingesting their meaning and power. The last thing we need is another deadline and a another item on a rushed to-do list.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
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