I couldn’t help myself. A brand new Target store opened close to work, and my boss asked me to poke around at retail stores on Thursday afternoon for a project we’re working on. It was pouring rain,but I didn’t get wet. On top of being an absolutely gorgeous store, the new Target has a covered parking garage. I could hardly believe it. $144 later I left Target, and felt good about it. And I NEVER feel good about spending money.
Because of the rain, it took 2 hours for me to get home. And by a remarkable stroke of luck, there was a parking space right as I exited the West Side Highway, three blocks from my apartment. I pulled in, and was thrilled that I would not have to hunt for a space on the flooded streets. I bought a few groceries while at Target, including some perishables, and I wanted to get them inside. I had forgotten that I bought 9 bags worth of groceries, and that my apartment is not only 3 blocks away, but three blocks away – uphill. I struggled uphill, stopping every half block to switch arms and give myself a little break. Thankfully it was only drizzling. It wasn’t until halfway home that I realized this was a very bad idea, and to turn back would be just as far as it would be to get home. So, I kept on toward home.
I am sure that I looked ridiculous. I got more than one strange look from the doormen that line Riverside Drive. Neighborhood folks regarded me suspiciously, even though I was wearing business casual clothing. I guess it was covered up by all the bags. At least they were Target bags so I looked like a stylish crazy person.
Once I got inside I let out a big side and fell on my couch laughing. I always think I am stronger than I am, and then through sheer stubbornness I push through to do what I should not have attempted in the first place. The first step to recovery is recognizing you have a problem. So I’m finally at step one.
When I do things like this, I tend to think that everyone in the world would never do anything so ridiculous. That’s one of the reasons I moved to New York City. No matter how nuts you think you are, there’s always someone just a little more nuts right around the corner.
Today on the subway, a woman entered the train with a giant planting pot. I could have taken a nap in it is was so large. When she entered the train, there were very few people so it wasn’t too hard for her to manuveur. By the time she needed to exit the train, it was packed. So she gave fair warning that she would be getting off the train, and everyone just started to laugh outloud. A strapping man helped her lift the pot above everyone’s heads and then off she went dragging the pot behind her. How she planned to get through the turnstile I wasn’t sure. But I was grateful for the laugh.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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