On a recent kayak trip in the Outer Banks of North Carolina, I went out with some friends on one of those perfect days. Days that make you happy you’re alive, breathing fresh air and able to enjoy just being a part of the surroundings. All my friends had kayaks that had them seated low in the water. This allowed them to maneuver easily, though they had a fair possibility of tipping once out of the protection of the sound.
My kayak was an ocean kayak. It sits higher in the water making it a bit harder to paddle, though providing it with superior balance and a significantly smaller likelihood of tipping when the water gets rough. Since I just learned to swim this past year, choppy water makes me a little more than nervous. I couldn’t wrap my head around the fact that making a boat sit higher in the water made it less likely to tip even though I was having to use all the arm strength I could muster to paddle around.
In a testament to my bravery, I tried to follow my friends out of the sound. I may have had a safer kayak, though they were all better swimmers. My seasickness and general fear of death by drowning sent me back to the sound, alone, after only a few minutes out on the open water.
So I made my way, albeit slowly, down a few channels among the cattails and mangroves. I was overwhelmed by the stillness when I let my paddle lay across my lap. I could only hear the whisper of the wind in the tall grasses around me. And I felt the water lift me up.
Riding atop the water, living above the fray, takes work. Hard work – we have to paddle with all our might, with everything we have within us. We feel every bump beneath us. We sway back and forth with the water, with life, roiling underneath us. And we have to keep going. Put the paddle in the water, put our hearts on the line, and move forward with courage and confidence. There is no guarantee of preventing a tip into the water, not in a kayak, and not in life. To be sure, traveling on a higher plane is more difficult: it takes patience, time, and an understanding of the forces all around us. The prize is knowing that when the waves really kicks up, we are much more likely to keep moving ahead, toward our goal, than those sitting low in the water who are being consumed by the chaos of the seas.
Published by Christa Avampato
IN BRIEF
Author, journalist, digital product manager, and licensed New York City tour guide. Creator and host of NYC's Secrets and Lies. Alumna of the University of Pennsylvania (BA), the Darden School of Business at the University of Virginia (MBA), Arizona State University (Biomimicry), and the University of Cambridge (MSt in Sustainability Leadership).
I build digital media platforms, report on urban climate resilience and biodiversity, and produce live narrative experiences that connect communities to history, nature, and place.
THE DEEP DIVE
My work centers on a single thread: building systems and stories that foster deep connection to our shared world. Across digital streaming, environmental reporting, and live civic storytelling, I design experiences that help people understand complex ideas and the environments around them.
DIGITAL PRODUCT STRATEGY & MEDIA LEADERSHIP
At Carnegie Hall, I serve as Digital Product Manager, leading product strategy, operations, and technical delivery for the video streaming platform Carnegie Hall+. I translate artistic mission into scalable, high-performance streaming architecture that reaches audiences globally. Previously, I led agile product and delivery teams across operations and compliance at American Express, managed Broadway theatrical productions and national tours, and guided strategic initiatives across cultural institutions.
ENVIRONMENTAL JOURNALISM & AUTHORSHIP
As a freelance journalist, I investigate how living systems, urban infrastructure, and human culture intersect. My reported features on urban decarbonization, biodiversity, coastal resilience, and biomimicry appear in publications including Smithsonian Magazine, The Washington Post, Mongabay, Natural History Magazine, and Foreign Policy Magazine. In fiction, I write the Emerson Page young adult novel series, alongside upcoming historical fiction and nonfiction works on New York history, mythology, and human resilience. I also write Togetherhood, a LinkedIn newsletter focused on urban ecology and community restoration, and co-host the podcast Frameworks in the Wild.
LIVE EXPERIENCE & CIVIC STORYTELLING
As a licensed New York City tour guide and live event producer, I transform urban landscapes into shared narrative encounters. I created, produce, and host NYC's Secrets and Lies, an interactive live storytelling series staged across cultural landmarks including the New York Transit Museum, the South Street Seaport Museum, and the historic tall ship Wavertree. I also design and lead site-specific walking tours exploring coastal ecology, food history, and neighborhood evolution, often with partners at Climate Week NYC and the Natural Areas Conservancy.
DOUBLE OR NOTHING MEDIA
Through my independent production studio, Double or Nothing Media, I develop ventures across media, ecology, and public history:
Digital Products & Strategy: Architecting scalable digital platforms, streaming experiences, and operational models for mission-driven institutions.
Environmental Reporting & Publications: Delivering long-form reporting, books, and newsletters grounded in climate resilience and regenerative design.
Site-Specific Live Storytelling: Producing immersive live shows and educational walking tours that engage public audiences in community history.
CONNECT
Website & Production Hub: doubleornothingmedia.com and christaavampato.com
Newsletter: Togetherhood on LinkedIn - linkedin.com/newsletters/togetherhood-7273771832221089792/
Instagram & Threads: @christarosenyc
Emerson Page Novels: emersonpagebook.wordpress.com/
View all posts by Christa Avampato
