“I like it when a flower or a little tuft of grass grows through a crack in the concrete. It’s so f*ckin’ heroic.” ~George Carlin
Plenty of businesses utilize biomimicry, the art of using nature’s adaptations to create superior products. For example, swimsuit material that replicates the skin of a shark as it efficiently glides through water. George Carlin gives us a different way of looking at biomimicry—replicating the bravery and courage of nature to grow and flourish in a place that seems unlikely if not impossible.
No one tells a flower it can’t grow in a crack in the sidewalk. No one tells a trickle of water that it can’t wear down a stone over time. Nature just finds an opportunity to spread its wings, and goes for it. There’s a lesson from nature we should all take to heart.
Christa Avampato 