“There is no elevator to success. You have to take the stairs.” Anyone can leap and make a change. What no one tells us is that deciding to leap and then actually doing it is only the beginning. The real work that gets us to where we want to be comes after the leap and it requires a lot of energy, time, and effort. We have to become builders. Sometimes we regret our leap because we weren’t prepared for all of the work ahead and because we didn’t know how much work we had to do before the leap. This is why I’m working on my book, Your Second Step: What to Do After You Leap. I made lots of mistakes and I did a lot of things right. I want to share all of that experience with anyone in the midst of the same kind of pursuit.
And here’s another tidbit that I hope makes you feel better if you’re feeling a bit stuck: you don’t jump from a full room into another full room when you strike out on your own, no matter how much pre-work you’ve done. You jump from a full room into empty space. For some of us that empty space, the blank page, is exhilarating. For some, it’s a terrifying nightmare. For me, it’s a bit of both. Building is difficult work. It’s also difficult to design what you plan to build. I hope my work can help people through this process. I hate seeing people give up on their dreams, especially when they have worked very hard to make them happen. I hope I can offer them enough encouragement to keep going.
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 