Sometimes things don’t go according to plan. For some of us it might seem like things never go according to plan. Here’s what I’ve learned: a project has a life of its own. It does a dance between bending to our will and flying off the track at its own accord. That’s just the nature of work, of life. What we can do is stay true to ourselves. We can remember why we started the project in the first place and keep our eye on that mission as our guide. It’s our True North.
My friend, Michael, has told me many times that we must begin as we wish to go. In the beginning, we have a focus, a goal, and a reason for putting our energy and time into a dream. In the beginning, our intent is at its purest state. We have to hang onto that. There will be distractions along any path. People’s opinions will sway us. Our experience with the project may cloud our vision over time. We can reset and center ourselves by going back to the beginning, by remembering and honoring the intention that started us on our journey. That is where we must look for continued inspiration, for hope, for strength. It’s all in the seed, always.
So if you find yourself frustrated, tired, disappointed, or confused, don’t despair. Allow the clarity of your beginning dream to be the force that drives your forward.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
View all posts by Christa Avampato
Sometimes things don’t go according to plan. For some of us it might seem like things never go according to plan. Here’s what I’ve learned: a project has a life of its own. It does a dance between bending to our will and flying off the track at its own accord. That’s just the nature of work, of life. What we can do is stay true to ourselves. We can remember why we started the project in the first place and keep our eye on that mission as our guide. It’s our True North.
Christa Avampato 