To move ahead, an arrow must first be drawn backward. So it is for us, too. We take one step forward and two steps back. We feel like we are in a perpetual game of catch up, make ends meet, and CYR (cover your rent). I hear you. I live it, too. For every success I’ve ever had, the have been hundreds, maybe thousands, of strike outs. Sometimes I’ve even gotten up to bat to find out that the whole game was cancelled and everyone heard the news except me.
It takes a certain resilience, a certain beautiful brand of lunacy, to carve our own paths, to buck convention, to make the career we want rather than take a job someone else creates. It is a grind, and a grind is what makes diamonds brilliant; it’s what turns wheat into flour that makes bread; it’s what helps aged spices release their gift of fragrance and flavor. The grind is necessary.
We can’t get ahead without first being behind. We can’t give the best that we have without first undergoing some refinement. Our refinement as entrepreneurs is rejection. Rejection shows us in no uncertain terms what really matters to us, and more importantly it shows us what we’re made of, just how strong we really are.
Life is hard in some ways for everyone, and for some of us it’s hard in many ways. We are all battling something, healing from something. We’ve only really got two choices – we can let what happens to us build us up or break us down. I prefer up.
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
View all posts by Christa Avampato
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