This photo was taken by my yoga teacher, Arturo Peal
“It may be that when we no longer know which way to go that we have come to our real journey. The mind that is not baffled is not employed. The impeded stream is the one that sings.” ~ Wendell Berry
It feels good to have direction, to feel confident in the decisions that lie in our past, the choices of our present, and the road of our future.
But what about the fork in the road? We stare for a long time down the path to the left, then pivot to stare an equally long time down the path to the right, and don’t know which to choose. We are keenly aware that with a single step, we are changing our future. We don’t know how it will unfold, but we know that there is no going back. With certain decisions, there’s no way to retrace our steps and make another choice. Things will be forever different.
When the going gets tough, we find that in that moment we actually get going. The Hero’s (or Heroine’s) Journey lies not in choosing between good options and bad options but good options and equally good options. That choice will allow us to clearly see our own priorities. We will finally know what’s most important to us, and very often it will surprise us and those around us.
Surprise and realization keep life interesting. They keep us engaged. They keep us growing and evolving. Confusion is a good sign that we are getting down to the real work of life – to decide what truly matters and why.
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
View all posts by Christa Avampato
I'd love to know what you think of this post! Please leave a reply and I'll get back to you in a jiffy! ~ CRA Cancel reply
Christa Avampato 